giosg Blog

Read our blog posts for expert tips on how to optimize your e-commerce store and improve customer experience.

6 e-commerce trends to turn Gen Z into your raving fans in 2023

Posted by David Morneau, on 16 October, 2023

E-commerce strategies are constantly evolving to adapt to the ever-changing online business landscape. And guess what – Gen Z is now at the centre of these changes.

Black Friday Consumer Data 2022: 73.3% of consumers planning to buy on Black Friday

Posted by Alina Lehtinen Vela, on 4 November, 2022

Consumers love Black Friday deals. That is why it is the busiest time of the year for e-commerce businesses. According to Giosg’s Black Friday Consumer Survey 2022, 73.3% of consumers are planning to ...

How to increase Average Order Value (tips from e-commerce business owner that grew his by 55%)

Posted by Alina Lehtinen Vela, on 4 October, 2022

It has been a tough few months for e-commerce businesses, and many are looking for ways to increase their sales. A good way about this is to look at your Average Order Value. After all, it is much eas...

9 Step Guide to Creating an eCommerce Website That Boosts Sales

Posted by Haley Osborne, on 19 March, 2024

Whether you are preparing to launch your first e-commerce store or already have established one, sales growth must be one of your top priorities. As the e-commerce business involves tough competition,...

Top 5 Strategies To Reduce Your eCommerce Product Return Rate

Posted by Samantha Brandon, on 20 February, 2024

For anyone that's running an e-commerce business, you'll often hear a large groan when it comes to the topic of returns. And it's easy to see why - not only do e-commerce businesses lose the profits f...

All the Stats You Need About Online Shopping Trends

Posted by Alina Lehtinen Vela, on 28 September, 2022

Online shopping has been on the rise for the past decade, and the global pandemic gave it an even bigger boost. With more and more demographics getting comfortable with online shopping, new trends hav...

Key Online Shopping Statistics to Know in the E-Commerce Industry

Posted by Jade Ventoniemi, on 3 January, 2023

Online shopping has shifted and moulded over the last 2 decades in ways that not even the Father of the Internet could have predicted. With this list of e-commerce statistics, you’ll have a better und...

5 Ways to Reduce Shopping Cart Abandonment (With Examples!)

Posted by Jade Ventoniemi, on 1 March, 2024

Many eCommerce platforms need help with shopping cart abandonment, which can lead to revenue loss and decreased conversion rates.

Tips for Cross-selling Like A Pro (Interview with an eCommerce Expert)

Posted by Alina Lehtinen-Vela, on 3 January, 2023

Cross-selling is a science. It takes skill and planning. But don’t be intimidated! We got your back with advice from a cross-selling pro. We interviewed Marketing Manager Jeff Moriarty from My Supplem...