giosg Blog

Read our blog posts and learn how AI-powered live chat, chatbots and interactive content can be used to boost your sales, marketing and customer service.

What is Phygital? Here are 4 Spot-On Industry Examples

Posted by Jade Ventoniemi, on 29 November, 2021

Phygital. A word that doesn’t quite roll off the tongue, but nonetheless a buzzword rapidly making its way into every marketing and customer experience discussion. 

Giosg at B2B Marketing Expo 2021: Interactive Content for the Win

Posted by Jade Ventoniemi, on 22 November, 2021

At the 2021 B2B Marketing Expo at ExCeL London, you could find a diverse group of industry professionals searching for a myriad of things.

The Best Way to Collect First-Party Data: Interactive Content

Posted by Jade Ventoniemi, on 14 November, 2021

Third-party cookies used to be marketers’ secret weapon to targeted advertising and retargeting. So, what are you to do when the premise of third party cookies is on the brink of extinction? It’s time...

What is Live Shopping: Everything Your Need to Know

Posted by giosg.com, on 22 November, 2021

The see-now-want-now mentality is rapidly rewriting retail as we know it. And it is in this very practice that live shopping is firmly rooted in. Chinese consumers and sellers are way ahead of the tre...

The Best Way to Use Live Chat for Car Dealerships (with Case Examples)

Posted by Jade Ventoniemi, on 29 October, 2021

Consumers aren’t quite hitting the brakes on online car buying just yet.  The “new normal” for the automotive industry is that potential car buyers are less willing to interact with sellers in-person ...

How To Generate More Leads From Your Website

Posted by Jenny Dabon, on 26 October, 2021

Increasing sales is important for businesses. But getting sales can be quite challenging when you’re constantly running out of prospects to nurture and convert. 

What is Live Chat Software and When to Use It?

Posted by Jade Ventoniemi, on 20 October, 2021

Contrary to popular belief, live chat software does much more than just resolve customer problems. Live chat software makes it possible to convert more website visitors into sales also.  In fact, 79% ...

21 Best AI Chatbot Platforms

Posted by giosg.com, on 18 October, 2021

Want to create the best AI chatbot out there? One of the key trends emerging post-pandemic is that customers have started to use self-service channels like chatbots more.  In fact, the majority of cus...

4 Ways Interactive Forms Improve Conversion Rates: Become a Form Wiz

Posted by Jade Ventoniemi, on 18 October, 2021

It's no secret, interactive forms are one of the best ways to increase your form field conversion rates. They allow you to get more information about your visitors and provide them with an engaging ex...