giosg Blog

Read our blog posts for expert tips on how to optimize your e-commerce store and improve customer experience.

5 Live Selling Tips to Increase Your Online Sales

Posted by Melanie Myil, on 28 September, 2023

Live selling is evolving into a popular trend in eCommerce because of its ease of use and customer-friendliness. It's been shown to be especially beneficial in targeting the emerging segment of shoppe...

What You Need to Know to Boost Engagement with eDetailing

Posted by Nea Mikkola, on 14 September, 2023

Many pharma reps and marketers are well-versed on managing face-to-face interactions. But what about virtual engagement, or eDetailing? Although physical interactions still definitely hold their place...

7 Must-Know Chatbot Benefits to Grow Your Business

Posted by Daniel Paul, on 12 September, 2023

In recent years, chatbots have come onto the scene, assisting businesses in serving consumers, enhancing user experience, and increasing sales. There are many wonderful benefits of using chatbots. The...

Chatbots vs Forms: Pros and Cons for Improving Customer Experience

Posted by Daniel Paul, on 5 September, 2023

Nowadays, businesses cannot afford to overlook the customer experience. Customers today demand nothing less than the best possible experiences when interacting with brands online. Businesses that can'...

Top 5 Telecommunications Industry Trends to Know in 2023

Posted by Daniel Paul, on 4 September, 2023

For years, telecommunications industry trends have been the paving the way for technical advancement, always pushing the limits of communication and connectivity. From Alexander Graham Bell's first ph...

4 Key Trends Driving Pharma Digital Marketing in 2023

Posted by Nea Mikkola, on 15 September, 2023

In the pharmaceutical industry, things are changing rapidly. And these transformations are a further affirmation of the transformative potential that digital marketing holds in this industry. In fact,...

How to Use eCommerce Guided Selling to Improve Shopping Experiences

Posted by Hazel Raoult, on 5 September, 2023

Imagine you're searching for a new pair of headphones. You click on a website and suddenly, you're met with a virtual assistant asking you about your preferred features — noise cancellation, over-ear,...

Demystifying Omnichannel HCP Engagement in Pharma: Key Insights [2023]

Posted by Nea Mikkola, on 1 September, 2023

In the digital era, effectively engaging healthcare professionals (HCPs) requires a comprehensive approach that continues throughout communication channels.

Navigating the Digital Landscape: Virtual Engagement in Pharma

Posted by Nea Mikkola, on 1 September, 2023

In today's fast-changing pharmaceutical industry, virtual engagement has become a game-changer. It's a way for companies to connect with healthcare professionals (HCPs) in a more efficient way than ev...