giosg Blog

Read our blog posts for expert tips on how to optimize your e-commerce store and improve customer experience.

Pro tips for fewer abandoned shopping carts on your e-commerce business

Posted by Alina Lehtinen-Vela, on 25 August, 2022

Abandoned shopping carts are one of the top issues e-commerce businesses want to tackle. Many factors influence shopping cart abandonment, so it can feel overwhelming to start optimising your checkout...

Tips for Cross-selling Like A Pro (Interview with an eCommerce Expert)

Posted by Alina Lehtinen-Vela, on 26 July, 2022

Cross-selling is a science. It takes skill and planning. But don’t be intimidated! We got your back with advice from a cross-selling pro. We interviewed Marketing Manager Jeff Moriarty from My Supplem...

All you need to know about Machine learning [Data Scientist Interview]

Posted by Alina Lehtinen-Vela, on 15 March, 2022

Sci-fi has painted many horror pictures of the future of machines taking over the world. These grim visions of all-powerful machines are some of the many misconceptions people have about AI and Machin...

MarTech Nordic 2021 — The Disappearance of 3rd Party Cookies Highlights Data-based Marketing

Posted by Alina Lehtinen-Vela, on 8 June, 2022

A house DJ spinning his magic at 10 am on a Wednesday, is it a holiday party in Ibiza or the virtual MarTech Nordic event starting up?