giosg Blog

Read our blog posts and learn how AI-powered live chat, chatbots and interactive content can be used to boost your sales, marketing and customer service.

5 Ways How Chatbot Helps in Lead Generation

Posted by Silja Kaurala, on 6 April, 2021

There’s no doubt that in all businesses, marketers work hard to make their online marketing efforts generate a steady flow of new leads. Among other things, they need to be able to provide smooth and ...

What to Consider When Buying a Chatbot for Marketing?

Posted by Silja Kaurala, on 15 April, 2021

Choosing a chatbot is an investment and as a marketer, it’s important that you make sure you get the most out of it to see an improvement in your marketing results.  This requires careful consideratio...

A Guide to Lead Generation Chatbots

Posted by Silja Kaurala, on 7 April, 2021

The demand for digital services is constantly rising. Customers increasingly interact with businesses outside business hours and expect to find solutions to their problems without delay.  At the same ...

6 Best Lead Generation Chatbot Examples and Use Cases

Posted by Silja Kaurala, on 8 March, 2021

With their conversational approach and 24/7 support, chatbots are marketing teams’ best friends that help optimise customer experiences and boost lead generation online. They provide an efficient way ...

How to Qualify Leads with Chatbots

Posted by Silja Kaurala, on 19 February, 2021

With businesses moving more and more online, marketing teams are challenged both with attracting website visitors and identifying and qualifying leads that their sales team is looking for. On top of v...

4 Benefits of Expanding Your Customer Support Channels

Posted by Nea Bjorkqvist, on 2 March, 2021

The interaction between businesses and consumers has completely changed, due to the increase in mobile usage and the rise in digital.

Reducing Customer Service Response Time with Chat and Chatbots

Posted by Nea Bjorkqvist, on 8 March, 2021

Customers want efficient and timely customer service experiences from the companies they interact with. Not only do customers expect responses within seconds, they want to get answers when it best sui...

The Pros and Cons of In-house and Outsourced Live Chat Support

Posted by Christian Lelo de Larrea Gaudiano, on 14 December, 2020

Live chat is one of the most popular and cost-efficient service channels to date. Still, it requires human resources to provide customers with personal, timely and accurate support. And when implement...

How to tackle the Black Friday hangover

Posted by Kimi Tiinus, on 1 December, 2020

After the excitement and chaos of Black Friday, Cyber Monday and Cyber Week dies down, it’s been proven that UK retail sales drop in December. UK’s Office for National Statistics (ONS) released data s...