giosg Blog

Customer interactions with businesses are always evolving. And now chatbot technologies are providing a whole new level of customer service. Chatbots can help companies provide personalised and effici...

If you were a florist, Valentine’s Day would be the busiest time of the year for you. If you were a toy store, you know you’d be minting cash around Christmas. In more recent times (and in this digita...

Engaging with healthcare providers (HCPs) is crucial for driving sales, improving patient outcomes, and gaining recognition. However, in the digital age, traditional methods of HCP engagement such as ...

Among countless e-commerce stores, yours must stand out to attract as many customers as possible. One of the adequate ways to escalatelead generation and boost sales is by providing product demo video...

One of the main advantages of eCommerce is that it’s a simple way to engage with potential customers without having them come into your physical stores. Moreover, it comes at no additional cost so you...

If you're an e-commerce business owner, there's a good chance you've heard of artificial intelligence (AI). You may have even considered using AI to help run your business. But what exactly is AI, and...

Customer service is a vital part of any business's success. With word-of-mouth and recommendations becoming the main drivers of new business, customer experience is now more important than ever. Each ...

If you took a photo with a new pair of Crocs shoes and uploaded it on social media, you, a user, just generated content for the Crocs company. 

When it comes to eCommerce, each piece of content has a shared goal: to propel potential customers towards a deeper interaction with your business. The idea is that this will lead to conversion, by di...