giosg Blog

Read our blog posts for expert tips on how to optimize your e-commerce store and improve customer experience.

The future of engagement: What chatbot technologies mean for customer service

Posted by Ric Hawkins, on 24 February, 2023

Customer interactions with businesses are always evolving. And now chatbot technologies are providing a whole new level of customer service. Chatbots can help companies provide personalised and effici...

How to Prepare for Seasonal Sales

Posted by Preethy Ann Kochummen, on 28 February, 2023

If you were a florist, Valentine’s Day would be the busiest time of the year for you. If you were a toy store, you know you’d be minting cash around Christmas. In more recent times (and in this digita...

The best HCP engagement platforms for 2023

Posted by Nea Mikkola, on 14 March, 2023

Engaging with healthcare providers (HCPs) is crucial for driving sales, improving patient outcomes, and gaining recognition. However, in the digital age, traditional methods of HCP engagement such as ...

How To Create Product Demos for E-commerce Stores

Posted by Adela Belin, on 25 January, 2023

Among countless e-commerce stores, yours must stand out to attract as many customers as possible. One of the adequate ways to escalatelead generation and boost sales is by providing product demo video...

Discover 7 Surprising Benefits of Using Live Chat in eCommerce

Posted by Daniel Paul, on 27 February, 2023

One of the main advantages of eCommerce is that it’s a simple way to engage with potential customers without having them come into your physical stores. Moreover, it comes at no additional cost so you...

5 Ways AI is Transforming E-Commerce in 2023

Posted by Marcos Isaias, on 18 January, 2023

If you're an e-commerce business owner, there's a good chance you've heard of artificial intelligence (AI). You may have even considered using AI to help run your business. But what exactly is AI, and...

6 Proven ways to improve customer service

Posted by Nea Mikkola, on 3 March, 2023

Customer service is a vital part of any business's success. With word-of-mouth and recommendations becoming the main drivers of new business, customer experience is now more important than ever. Each ...

4 Benefits of User-Generated Content for Your eCommerce Store

Posted by Plamen Popov, on 11 January, 2023

If you took a photo with a new pair of Crocs shoes and uploaded it on social media, you, a user, just generated content for the Crocs company. 

10 Examples of CTAs for Ecommerce

Posted by Jenna Bunnell, on 11 January, 2023

When it comes to eCommerce, each piece of content has a shared goal: to propel potential customers towards a deeper interaction with your business. The idea is that this will lead to conversion, by di...