---
title: Blog | giosg (3)
description: Get best practices and expert insight into conversational marketing, inbound lead generation and customer engagement in our blog.  (3)
---

[![Giosg](https://www.giosg.com/hubfs/Giosg%202020/Multimedia/giosg-navbar_logo.svg) ](https://www.giosg.com/en)

- [**](https://www.giosg.com/)
- Platform
  
  ##### Featured products
  
    - [Web Personalization](https://www.giosg.com/en/web-personalization)
    - [AI Assistants](https://www.giosg.com/en/ai-agent)
    - [Live Chat](https://www.giosg.com/en/products/live-chat)
    - [Button Chatbot](https://www.giosg.com/en/products/chatbots)
    - [Video Bot](https://www.giosg.com/en/video-bot)
  
  
  ##### Industry solutions
  
    - [Automotive](https://www.giosg.com/en/industries/automotive)
    - [Car dealerships](https://www.giosg.com/en/industries/car-dealerships)
    - [eCommerce](https://www.giosg.com/en/en/industries/retail)
    - [Pharmaceutical](https://www.giosg.com/en/industries/pharmaceutical)
    - [Telecommunications](https://www.giosg.com/en/industries/telecommunications)
  
  
  ##### Use cases
  
    - [Customer service](https://www.giosg.com/en/solutions/customer-service)
    - [Digital sales](https://www.giosg.com/en/solutions/sales)
    - [Lead generation](https://www.giosg.com/en/solutions/lead-generation)
    - [Live Shopping](https://www.giosg.com/en/live-video-shopping)
  
  
  ##### Integrations
  
    - [All integrations](https://www.giosg.com/en/integrations)
- [Customer stories](https://www.giosg.com/customer-success-stories)
- [Pricing](https://www.giosg.com/en/pricing)
- Resources
  
    - [Blogs](https://www.giosg.com/blog)
    - [Guides](https://www.giosg.com/en/guides)
    - [Events](https://www.giosg.com/events)
    - [Customer Stories](https://www.giosg.com/customer-success-stories)
    - [Podcast](https://www.giosg.com/podcast)
- Company
  
    - [Our story](https://www.giosg.com/en/company)
    - [Partners](https://www.giosg.com/en/partner-directory)
    - [Careers](https://careers.giosg.com/)
    - [Newsroom](https://www.giosg.com/en/newsroom)
    - [Security](https://www.giosg.com/en/security)

[Login](https://service.giosg.com/identity/login) [Request demo](https://www.giosg.com/accelerate-your-sales)

![English](https://www.giosg.com/hubfs/Giosg%202020/Multimedia/united-kingdom.svg)

- [![Finnish](https://www.giosg.com/hubfs/Giosg%202020/Multimedia/finland.svg)](https://www.giosg.com/fi/blogi)
- [![Swedish](https://www.giosg.com/hubfs/Giosg%202020/Multimedia/sweden.svg)](https://www.giosg.com/sv/blogg)

Platform

##### Featured products

- [Web Personalization](https://www.giosg.com/en/web-personalization)
- [AI Assistants](https://www.giosg.com/en/ai-agent)
- [Live Chat](https://www.giosg.com/en/products/live-chat)
- [Button Chatbot](https://www.giosg.com/en/products/chatbots)
- [Video Bot](https://www.giosg.com/en/video-bot)

##### Industry solutions

- [Automotive](https://www.giosg.com/en/industries/automotive)
- [Car dealerships](https://www.giosg.com/en/industries/car-dealerships)
- [eCommerce](https://www.giosg.com/en/en/industries/retail)
- [Pharmaceutical](https://www.giosg.com/en/industries/pharmaceutical)
- [Telecommunications](https://www.giosg.com/en/industries/telecommunications)

##### Use cases

- [Customer service](https://www.giosg.com/en/solutions/customer-service)
- [Digital sales](https://www.giosg.com/en/solutions/sales)
- [Lead generation](https://www.giosg.com/en/solutions/lead-generation)
- [Live Shopping](https://www.giosg.com/en/live-video-shopping)

##### Integrations

- [All integrations](https://www.giosg.com/en/integrations)

[Customer stories](https://www.giosg.com/customer-success-stories)

[Pricing](https://www.giosg.com/en/pricing)

Resources

- [Blogs](https://www.giosg.com/blog)
- [Guides](https://www.giosg.com/en/guides)
- [Events](https://www.giosg.com/events)
- [Customer Stories](https://www.giosg.com/customer-success-stories)
- [Podcast](https://www.giosg.com/podcast)

Company

- [Our story](https://www.giosg.com/en/company)
- [Partners](https://www.giosg.com/en/partner-directory)
- [Careers](https://careers.giosg.com/)
- [Newsroom](https://www.giosg.com/en/newsroom)
- [Security](https://www.giosg.com/en/security)

[Request demo](https://www.giosg.com/accelerate-your-sales)

[![English](https://www.giosg.com/hubfs/Giosg%202020/Multimedia/united-kingdom.svg)](https://www.giosg.com/)

[![Swedish](https://www.giosg.com/hubfs/Giosg%202020/Multimedia/sweden.svg)](https://www.giosg.com/sv/blogg)

[![Finnish](https://www.giosg.com/hubfs/Giosg%202020/Multimedia/finland.svg)](https://www.giosg.com/fi/blogi)

# giosg Blog

 Read our blog posts for expert tips on how to optimize your e-commerce store and improve customer experience.

[![5 Best eDetailing Software in 2024](https://www.giosg.com/hubfs/blog%20preview%20image%20%2828%29.png) ](https://www.giosg.com/blog/edetailing-software)

#### [5 Best eDetailing Software in 2024](https://www.giosg.com/blog/edetailing-software)

 Posted by [Nea Mikkola](https://www.giosg.com/blog/author/nea-mikkola), on 19 January, 2024

 Are you familiar with edetailing software? If not, it's time to get in the know. Edetailing is changing the pharmaceutical industry and revolutionizing the way you educate and engage healthcare profes...

[Continue reading](https://www.giosg.com/blog/edetailing-software)

[![4 Enterprise Chatbot Use Cases to Boost Your Efficiency and CX](https://www.giosg.com/hubfs/blog%20preview%20image%20%2825%29.png) ](https://www.giosg.com/blog/enterprise-chatbot)

#### [4 Enterprise Chatbot Use Cases to Boost Your Efficiency and CX](https://www.giosg.com/blog/enterprise-chatbot)

 Posted by [Nea Mikkola](https://www.giosg.com/blog/author/nea-mikkola), on 14 March, 2024

 Chatbots are dominating the tech landscape – and for good reason. They have proven to be valuable tools for businesses and customers, helping to streamline operations and improve customer experiences....

[Continue reading](https://www.giosg.com/blog/enterprise-chatbot)

[![5 Live Selling Tips to Increase Your Online Sales](https://www.giosg.com/hubfs/blog%20preview%20image%20%2826%29.png) ](https://www.giosg.com/blog/live-selling-tips)

#### [5 Live Selling Tips to Increase Your Online Sales](https://www.giosg.com/blog/live-selling-tips)

 Posted by [Melanie Myil](https://www.giosg.com/blog/author/melanie-myil), on 16 November, 2023

 Live selling is evolving into a popular trend in eCommerce because of its ease of use and customer-friendliness. It's been shown to be especially beneficial in targeting the emerging segment of shoppe...

[Continue reading](https://www.giosg.com/blog/live-selling-tips)

[![What You Need to Know to Boost Engagement with eDetailing](https://www.giosg.com/hubfs/blog%20preview%20image%20%2824%29.png) ](https://www.giosg.com/blog/edetailing)

#### [What You Need to Know to Boost Engagement with eDetailing](https://www.giosg.com/blog/edetailing)

 Posted by [Nea Mikkola](https://www.giosg.com/blog/author/nea-mikkola), on 5 January, 2024

 Many pharma reps and marketers are well-versed in managing face-to-face interactions. But what about virtual engagement or eDetailing? Although physical interactions still definitely hold their place ...

[Continue reading](https://www.giosg.com/blog/edetailing)

[![7 Must-Know Chatbot Benefits to Grow Your Business](https://www.giosg.com/hubfs/Blogs%202023/0823%20Top%205%20Telecom%20Trends/Copy%20of%20Blog%20hero%20image%20%E2%80%93%201300%20x%20650.png) ](https://www.giosg.com/blog/chatbot-benefits)

#### [7 Must-Know Chatbot Benefits to Grow Your Business](https://www.giosg.com/blog/chatbot-benefits)

 Posted by [Daniel Paul](https://www.giosg.com/blog/author/daniel-paul), on 5 October, 2023

 In recent years, chatbots have come onto the scene, assisting businesses in serving consumers, enhancing user experience, and increasing sales. There are many wonderful benefits of using chatbots. The...

[Continue reading](https://www.giosg.com/blog/chatbot-benefits)

[![Chatbots vs Forms: Pros and Cons for Improving Customer Experience](https://www.giosg.com/hubfs/Blogs%202023/0823%20Top%205%20Telecom%20Trends/3.jpg) ](https://www.giosg.com/blog/chatbots-vs-forms)

#### [Chatbots vs Forms: Pros and Cons for Improving Customer Experience](https://www.giosg.com/blog/chatbots-vs-forms)

 Posted by [Daniel Paul](https://www.giosg.com/blog/author/daniel-paul), on 16 October, 2023

 Nowadays, businesses cannot afford to overlook the customer experience. Customers today demand nothing less than the best possible experiences when interacting with brands online. Businesses that can'...

[Continue reading](https://www.giosg.com/blog/chatbots-vs-forms)

[![Top 5 Telecommunications Industry Trends to Know in 2024](https://www.giosg.com/hubfs/Blogs%202023/0823%20Top%205%20Telecom%20Trends/0823-blog-top_5_telecom_trends-main.jpg) ](https://www.giosg.com/blog/telecommunications-industry-trends)

#### [Top 5 Telecommunications Industry Trends to Know in 2024](https://www.giosg.com/blog/telecommunications-industry-trends)

 Posted by [Daniel Paul](https://www.giosg.com/blog/author/daniel-paul), on 18 March, 2024

 For years, telecommunications industry trends have been paving the way for technical advancement, always pushing the limits of communication and connectivity. From Alexander Graham Bell's first phone ...

[Continue reading](https://www.giosg.com/blog/telecommunications-industry-trends)

[![4 Key Trends Driving Pharma Digital Marketing in 2024](https://www.giosg.com/hubfs/blog%20preview%20image%20%2822%29.png) ](https://www.giosg.com/blog/pharma-digital-marketing)

#### [4 Key Trends Driving Pharma Digital Marketing in 2024](https://www.giosg.com/blog/pharma-digital-marketing)

 Posted by [Nea Mikkola](https://www.giosg.com/blog/author/nea-mikkola), on 28 February, 2024

 In the pharmaceutical industry, things are changing rapidly. And these transformations are a further affirmation of the transformative potential that digital marketing holds in this industry. 90% of p...

[Continue reading](https://www.giosg.com/blog/pharma-digital-marketing)

[![How to Use eCommerce Guided Selling to Improve Shopping Experiences](https://www.giosg.com/hubfs/Untitled%20design%20%288%29.png) ](https://www.giosg.com/blog/ecommerce-guided-selling)

#### [How to Use eCommerce Guided Selling to Improve Shopping Experiences](https://www.giosg.com/blog/ecommerce-guided-selling)

 Posted by [Hazel Raoult](https://www.giosg.com/blog/author/hazel-raoult), on 5 September, 2023

 Imagine you're searching for a new pair of headphones. You click on a website and suddenly, you're met with a virtual assistant asking you about your preferred features — noise cancellation, over-ear,...

[Continue reading](https://www.giosg.com/blog/ecommerce-guided-selling)

[**Previous](https://www.giosg.com/blog/page/2) [All posts](https://www.giosg.com/blog/all) [Next**](https://www.giosg.com/blog/page/4)

- ##### Featured Products
- [Live Chat](https://www.giosg.com/en/products/live-chat)
- [AI Assistants](https://www.giosg.com/en/ai-assistants)
- [Chatbots](https://www.giosg.com/en/products/chatbots)
- [Pop-ups](https://www.giosg.com/en/features/pop-up-builder)
- [Interaction Builder](https://www.giosg.com/en/interaction-builder)
- [One-to-one Video](https://www.giosg.com/en/live-video-shopping/one-to-one)
- [Shoppable Video](https://www.giosg.com/en/shoppable-video)
- [Lead Generation Bots](https://www.giosg.com/en/products/lead-generation-bots)
- [Multi-step Forms](https://www.giosg.com/en/products/multi-step-form)

- ##### Integrations
- [All integrations](https://www.giosg.com/integrations)

- ##### Industry solutions
- [Automotive](https://www.giosg.com/en/industries/automotive)
- [Car Dealerships](https://www.giosg.com/en/industries/car-dealerships)
- [E-Commerce](https://www.giosg.com/en/industries/retail)
- [Pharmaceutical](https://www.giosg.com/en/hcp-engagement)
- [Pharmacy](https://www.giosg.com/en/industries/pharmacy)
- [Real Estate](https://www.giosg.com/en/industries/real-estate)
- [Telecommunications](https://www.giosg.com/en/industries/telecommunications)

- ##### Use cases
- [Customer Service](https://www.giosg.com/en/solutions/customer-service)
- [Digital Sales](https://www.giosg.com/en/solutions/sales)
- [Lead Generation](https://www.giosg.com/en/solutions/lead-generation)
- [Live Shopping](https://www.giosg.com/en/live-video-shopping)
- [HCP Engagement](https://www.giosg.com/en/hcp-engagement)

- ##### Resources
- [Blog](https://www.giosg.com/blog)
- [Guides](https://www.giosg.com/en/guides)
- [Events](https://www.giosg.com/events)
- [Customer Stories](https://www.giosg.com/customer-success-stories)

- ##### Support
- [Help Centre](https://support.giosg.com/knowledge)
- [Giosg for Developers](https://docs.giosg.com/)

- ##### Company
- [Our Story](https://www.giosg.com/en/company)
- [Partners](https://www.giosg.com/en/partners)
- [Careers](https://careers.giosg.com/)
- [Newsroom](https://www.giosg.com/en/newsroom)
- [Data Security](https://www.giosg.com/en/security)
- [Contact & Billing](https://www.giosg.com/contact-and-billing)
- [Terms of Service](https://www.giosg.com/terms-of-service)
- [Privacy Policy](https://www.giosg.com/privacy-policy)

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