Live chat and chatbots are both great features to consider during a website revamp. Our customers often tell us that one of the main reasons they have started using chat or chatbots is because they finally have a proper website to showcase the tool on. As with chat tools, websites also need to be continuously optimised and improved to get the most out of them. And since websites are a crucial part of a chat functioning, we wanted to take a glance into the future and see what website mistakes you should avoid in the year 2020.
For business owners, faster lead generation, efficiency and saving both time and money should sound interesting, right? Many people associate live chat with the B2C sector and ecommerce - you know, that chat window that pops up, available for questions and complaints. This is definitely one purpose of live chat, but it can be a whole lot more - a lead generator, a goal measurer and a marketing solution for targeting.