giosg Blog

Read our blog posts and learn how AI-powered live chat, chatbots and interactive content can be used to boost your sales, marketing and customer service.

4 Benefits of Expanding Your Customer Support Channels

Posted by Nea Bjorkqvist, on 18 January, 2021

The interaction between businesses and consumers has completely changed, due to the increase in mobile usage and the rise in digital.

Reducing Customer Service Response Time with Chat and Chatbots

Posted by Nea Bjorkqvist, on 17 December, 2020

Customers want efficient and timely customer service experiences from the companies they interact with. Not only do customers expect responses within seconds, they want to get answers when it best sui...

How to Improve the Efficiency of Customer Service [Best Practice]

Posted by Nea Bjorkqvist, on 23 February, 2021

The demand for digital services and experiences has been at an all-time high and businesses have been forced to quickly adapt to meet changing customer expectations. As such, providing excellent custo...

How to Get Your eCommerce Site Ready for Black Friday 2020

Posted by Nea Bjorkqvist, on 4 November, 2020

With two of the biggest shopping days looming, we decided to take a look at last years data and combine all our best tips on how to prepare for Black Friday and Cyber Monday this year. Much like most ...

Lead Capture Best Practice: High-converting Tactics for your Website

Posted by Nea Bjorkqvist, on 26 January, 2021

Marketers work hard to drive traffic to their website, from SEO to PPC ads and social media campaigns. But the real challenge begins after visitors land on your website, when it’s time to capture and ...

5 Tips to Convert More Leads with Multistep Forms

Posted by Nea Bjorkqvist, on 25 January, 2021

It’s no secret that the more fields you have, the higher your form abandonment rate. In fact, 81% of people abandon online forms after starting to fill it out.  So what can marketers do to optimise th...

Accessibility Checklist for Optimising Lead Capture Forms

Posted by Nea Bjorkqvist, on 3 February, 2021

Web accessibility is about ensuring everyone and anyone, regardless of disability can seamlessly interact and navigate online. And as more services move online, the focus on making websites and applic...

How to convert more B2B leads on your website [5 tips]

Posted by Nea Bjorkqvist, on 25 January, 2021

Improving lead generation will help your sales build their pipeline and ultimately close more sales. This is a no brainer, right? But 63% of marketers say that lead generation is their biggest challen...

4 ways to maximise customer service efficiency

Posted by Nea Bjorkqvist, on 10 December, 2020

Efficiency is often seen as a challenge or even an obstacle when it comes to increasing customer satisfaction.  In fact, the reality is quite the opposite - efficiency can truly support customer loyal...