giosg Blog

Web accessibility is about ensuring everyone and anyone, regardless of disability can seamlessly interact and navigate online. And as more services move online, the focus on making websites and applic...

Improving lead generation will help your sales build their pipeline and ultimately close more sales. This is a no brainer, right? But 63% of marketers say that lead generation is their biggest challen...

Efficiency is often seen as a challenge or even an obstacle when it comes to increasing customer satisfaction. But in fact, the reality is quite the opposite. Although the concept of efficiency and ho...

From chatbots that provide product recommendations, to ordering via home voice assistants - conversational commerce comes in many forms. At the end of the day, it’s really about convenience, personali...

Are you wondering how to increase your e-commerce shopping cart conversion rate successfully? Great! Here, we have 7 simple tips that will help you with those pesky shopping cart conversion rates. We’...

Knowing what resonates best with your audience is often a guessing game. This is where A/B testing comes to play, by helping you optimise your website and recognise what works well and what doesn't. W...

Live chat is five times more effective than traditional customer service channels. It can also be easily personalised, and it can be applied at any stage of the customer journey. You might wonder how ...

Using time and money efficiently are top priorities for most businesses. The challenge usually lies in finding the right balance between reducing costs and providing a top notch experience, especially...

Chatbot projects often have a reputation for being time-consuming and costly to implement. However, chatbots today come in all shapes and sizes with various capabilities and levels of advancement. Thi...