giosg Blog

Read our blog posts and learn how AI-powered live chat, chatbots and interactive content can be used to boost your sales, marketing and customer service.

6 Best Lead Generation Chatbot Examples and Use Cases

Posted by Silja Kaurala, on 15 January, 2021

With their conversational approach and 24/7 support, chatbots are marketing teams’ best friends that help optimise customer experiences and boost lead generation online. They provide an efficient way ...

How to Qualify Leads with Chatbots

Posted by Silja Kaurala, on 8 January, 2021

With businesses moving more and more online, marketing teams are challenged both with attracting website visitors and identifying and qualifying leads that their sales team is looking for. On top of v...

Reducing Customer Service Response Time with Chat and Chatbots

Posted by Nea Bjorkqvist, on 17 December, 2020

Customers want efficient and timely customer service experiences from the companies they interact with. Not only do customers expect responses within seconds, they want to get answers when it best sui...

The Pros and Cons of In-house and Outsourced Live Chat Support

Posted by Christian Lelo de Larrea Gaudiano, on 14 December, 2020

Live chat is one of the most popular and cost-efficient service channels to date. Still, it requires human resources to provide customers with personal, timely and accurate support. And when implement...

How to tackle the Black Friday hangover

Posted by Kimi Tiinus, on 1 December, 2020

After the excitement and chaos of Black Friday, Cyber Monday and Cyber Week dies down, it’s been proven that UK retail sales drop in December. UK’s Office for National Statistics (ONS) released data s...

How to improve the efficiency of customer service? [Best Practice]

Posted by giosg.com, on 10 December, 2020

The demand for digital services and experiences has been at an all-time high and businesses have been forced to quickly adapt to meet changing customer expectations. As such, providing excellent custo...

How to Automate Customer Service - Just in Time for the Holidays!

Posted by Laura Leskinen, on 1 December, 2020

The holiday season is one of the busiest times of the year, especially for customer service teams.  No matter how much work is put into preparing and gearing up for the holiday rush, it still gets ove...

Two-Step Guide to Getting More Customer Feedback Online

Posted by Sebastian Paul, on 1 December, 2020

Customer feedback is a powerful tool that can help you increase your sales and the long-term growth of your business. In this blog, we explore why customer feedback is so important and share how we im...

3 Tips to Increase Conversion Rate with Onsite Behavioural Targeting

Posted by Mark Weijers, on 4 November, 2020

Most marketers will be familiar with behavioural targeting, a technique commonly used in online advertising that uses visitor browsing data, such as search terms or websites visited, to display releva...