giosg Blog

Read our blog posts for expert tips on how to optimize your e-commerce store and improve customer experience.

What is Phygital? Here are 4 Spot-On Industry Examples for 2024

Posted by Jade Ventoniemi, on 14 March, 2024

Phygital. A word that doesn’t quite roll off the tongue, but nonetheless, it's rapidly making its way into every marketing and customer experience discussion.

12 Ecommerce Sales Strategies to Boost Your Peak Season Sales

Posted by Jade Ventoniemi, on 19 March, 2024

Consumers are expecting more and more hassle-free, convenient shopping experiences. Retailers are under more pressure to improve their eCommerce sales strategy and achieve good results, especially dur...

What is an AI Chatbot? Here's Everything You Need to Know

Posted by Jade Ventoniemi, on 22 February, 2024

Artificial intelligence (AI) is here for the long haul and is making leaps and bounds in how it can optimize business processes. You never know, AI chatbots could be the next solution to make you go, ...

Key Online Shopping Statistics to Know in the E-Commerce Industry

Posted by Jade Ventoniemi, on 3 January, 2023

Online shopping has shifted and moulded over the last 2 decades in ways that not even the Father of the Internet could have predicted. With this list of e-commerce statistics, you’ll have a better und...

5 Ways to Reduce Shopping Cart Abandonment (With Examples!)

Posted by Jade Ventoniemi, on 1 March, 2024

Many eCommerce platforms need help with shopping cart abandonment, which can lead to revenue loss and decreased conversion rates.

What is Shoppertainment? (& How to Use it in eCommerce)

Posted by Jade Ventoniemi, on 26 January, 2024

What is shoppertainment? Well, I’m sure you can guess the formula for it. Shopping and entertainment = shoppertainment. At this point, if your eCommerce shop isn’t doing anything extra to stand out, i...

Dos and Don'ts of Upselling in Retail (Tips from experts)

Posted by Jade Ventoniemi, on 3 October, 2023

There’s a right way and a wrong way to go about upselling, and we want to help you decipher between the two so you can actually get the most benefits out of upselling.

How to Upsell in E-Commerce (The Non-Sleazy Way)

Posted by Jade Ventoniemi, on 26 February, 2024

A customer comes to your website and orders a product confidently in one shopping session. Pretty nice visitor-to-sale conversion rate, right? 1 website visitor, 1 successful purchase, job well done.

5 Ways to Make Your Website Pop-ups More Effective

Posted by Jade Ventoniemi, on 2 August, 2023

You may think that slapping a pop-up on the home page of your website is enough to capture a visitor’s attention. You’d be wrong.