giosg Blog

Read our blog posts for expert tips on how to optimize your e-commerce store and improve customer experience.

Chatbots vs Forms: Pros and Cons for Improving Customer Experience

Posted by Daniel Paul, on 5 September, 2023

Nowadays, businesses cannot afford to overlook the customer experience. Customers today demand nothing less than the best possible experiences when interacting with brands online. Businesses that can'...

9 Website optimization trends for better customer retention

Posted by Wasim Charoliya, on 23 August, 2023

The digital age has made it essential for businesses to maintain competitiveness and attract and retain customers by having a well-optimized website. Web optimization can be done in many ways.

7 Customer experience insights you should track for eCommerce

Posted by Nicholas Woodward, on 3 March, 2023

Customer experience insights tell you about how your people feel when shopping with you. A good experience can be the difference between loyalty and losing a customer to a competitor. Businesses cite ...

6 Proven Ways to Improve Customer Service

Posted by Nea Mikkola, on 25 August, 2023

Customer service is a vital part of any business's success. With word-of-mouth and recommendations becoming the main drivers of new business, customer experience is now more important than ever. Each ...

The most effective way to collect feedback in e-commerce

Posted by Alina Lehtinen Vela, on 3 January, 2023

Let’s talk about feedback. Most online businesses agree that it’s difficult to improve the customer experience without collecting feedback. But, it’s also a challenge within itself to get feedback fro...

5 Tips to Prepare Your Business for the Omnichannel Retail Revolution

Posted by Rob Press, on 22 August, 2023

Retail has been undoubtedly one of the most impacted industries due to the COVID pandemic. Most retailers acted swiftly when they were forced to improve their e-commerce capabilities due to lockdowns.

6 Product Page Tips that Turn Visitors into Customers [+ Examples]

Posted by Kate Parish, on 21 March, 2023

Building up revenue starts with acquiring traffic to your website. But how do you convert that traffic into revenue? You've improved SEO, mastered paid advertising, and leveraged social media so you m...

From Awareness to Delivery: Meet Customer Expectations at Every Step

Posted by Jake Rheude, on 20 March, 2023

From its origins in the early days of the Internet, eCommerce has grown into a sophisticated sector. But within that period, it’s not just eCommerce businesses that have become more complex. Customer ...

8 Proven Customer Engagement Strategies that Increase Conversions

Posted by Julia Serdiuk, on 2 August, 2023

Customer engagement and conversions are deeply connected. Engaged customers form strong and long-lasting relationships with the brand, which leads to increased loyalty and higher conversion rates.