---
title: Blog | giosg | Taryn Maunumäki
description: Get best practices and expert insight into conversational marketing, inbound lead generation and customer engagement in our blog.
---

[![Giosg](https://www.giosg.com/hubfs/Giosg%202020/Multimedia/giosg-navbar_logo.svg) ](https://www.giosg.com/en)

- [**](https://www.giosg.com/)
- Platform
  
  ##### Featured products
  
    - [Web Personalization](https://www.giosg.com/en/web-personalization)
    - [AI Assistants](https://www.giosg.com/en/ai-agent)
    - [Live Chat](https://www.giosg.com/en/products/live-chat)
    - [Button Chatbot](https://www.giosg.com/en/products/chatbots)
    - [Video Bot](https://www.giosg.com/en/video-bot)
  
  
  ##### Industry solutions
  
    - [Automotive](https://www.giosg.com/en/industries/automotive)
    - [Car dealerships](https://www.giosg.com/en/industries/car-dealerships)
    - [eCommerce](https://www.giosg.com/en/en/industries/retail)
    - [Pharmaceutical](https://www.giosg.com/en/industries/pharmaceutical)
    - [Telecommunications](https://www.giosg.com/en/industries/telecommunications)
  
  
  ##### Use cases
  
    - [Customer service](https://www.giosg.com/en/solutions/customer-service)
    - [Digital sales](https://www.giosg.com/en/solutions/sales)
    - [Lead generation](https://www.giosg.com/en/solutions/lead-generation)
    - [Live Shopping](https://www.giosg.com/en/live-video-shopping)
  
  
  ##### Integrations
  
    - [All integrations](https://www.giosg.com/en/integrations)
- [Customer stories](https://www.giosg.com/customer-success-stories)
- [Pricing](https://www.giosg.com/en/pricing)
- Resources
  
    - [Blogs](https://www.giosg.com/blog)
    - [Guides](https://www.giosg.com/en/guides)
    - [Events](https://www.giosg.com/events)
    - [Customer Stories](https://www.giosg.com/customer-success-stories)
    - [Podcast](https://www.giosg.com/podcast)
- Company
  
    - [Our story](https://www.giosg.com/en/company)
    - [Partners](https://www.giosg.com/en/partner-directory)
    - [Careers](https://careers.giosg.com/)
    - [Newsroom](https://www.giosg.com/en/newsroom)
    - [Security](https://www.giosg.com/en/security)

[Login](https://service.giosg.com/identity/login) [Request demo](https://www.giosg.com/accelerate-your-sales)

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- [![Finnish](https://www.giosg.com/hubfs/Giosg%202020/Multimedia/finland.svg)](https://www.giosg.com/fi/blogi)
- [![Swedish](https://www.giosg.com/hubfs/Giosg%202020/Multimedia/sweden.svg)](https://www.giosg.com/sv/blogg)

Platform

##### Featured products

- [Web Personalization](https://www.giosg.com/en/web-personalization)
- [AI Assistants](https://www.giosg.com/en/ai-agent)
- [Live Chat](https://www.giosg.com/en/products/live-chat)
- [Button Chatbot](https://www.giosg.com/en/products/chatbots)
- [Video Bot](https://www.giosg.com/en/video-bot)

##### Industry solutions

- [Automotive](https://www.giosg.com/en/industries/automotive)
- [Car dealerships](https://www.giosg.com/en/industries/car-dealerships)
- [eCommerce](https://www.giosg.com/en/en/industries/retail)
- [Pharmaceutical](https://www.giosg.com/en/industries/pharmaceutical)
- [Telecommunications](https://www.giosg.com/en/industries/telecommunications)

##### Use cases

- [Customer service](https://www.giosg.com/en/solutions/customer-service)
- [Digital sales](https://www.giosg.com/en/solutions/sales)
- [Lead generation](https://www.giosg.com/en/solutions/lead-generation)
- [Live Shopping](https://www.giosg.com/en/live-video-shopping)

##### Integrations

- [All integrations](https://www.giosg.com/en/integrations)

[Customer stories](https://www.giosg.com/customer-success-stories)

[Pricing](https://www.giosg.com/en/pricing)

Resources

- [Blogs](https://www.giosg.com/blog)
- [Guides](https://www.giosg.com/en/guides)
- [Events](https://www.giosg.com/events)
- [Customer Stories](https://www.giosg.com/customer-success-stories)
- [Podcast](https://www.giosg.com/podcast)

Company

- [Our story](https://www.giosg.com/en/company)
- [Partners](https://www.giosg.com/en/partner-directory)
- [Careers](https://careers.giosg.com/)
- [Newsroom](https://www.giosg.com/en/newsroom)
- [Security](https://www.giosg.com/en/security)

[Request demo](https://www.giosg.com/accelerate-your-sales)

[![English](https://www.giosg.com/hubfs/Giosg%202020/Multimedia/united-kingdom.svg)](https://www.giosg.com/)

[![Swedish](https://www.giosg.com/hubfs/Giosg%202020/Multimedia/sweden.svg)](https://www.giosg.com/sv/blogg)

[![Finnish](https://www.giosg.com/hubfs/Giosg%202020/Multimedia/finland.svg)](https://www.giosg.com/fi/blogi)

# giosg Blog

 Read our blog posts for expert tips on how to optimize your e-commerce store and improve customer experience.

[![How Video Marketing Can Help Boost Sales [+5 Video Ideas to Try]](https://www.giosg.com/hubfs/Blogs%202022/How%20video%20marketing%20can%20help%20boost%20sales/Copy%20of%20How%20Video%20Boost%20Sales.png) ](https://www.giosg.com/blog/video-marketing)

#### [How Video Marketing Can Help Boost Sales [+5 Video Ideas to Try]](https://www.giosg.com/blog/video-marketing)

 Posted by [Taryn Maunumäki](https://www.giosg.com/blog/author/taryn-maunumäki), on 19 March, 2024

 Humans are highly visual creatures. Most of us like to take in as much information as possible on products before deciding to buy. But how do you make sure that your website visitors get enough inform...

[Continue reading](https://www.giosg.com/blog/video-marketing)

[![How to Build an Interactive Quiz on Your Website (No code needed)](https://www.giosg.com/hubfs/Blogs%202022/how%20to%20build%20an%20interactive%20quiz%20%28no%20code%20needed%29/How%20to%20build%20a%20quiz%20%E2%80%93%201300%20x%20630.png) ](https://www.giosg.com/blog/how-to-build-online-quiz)

#### [How to Build an Interactive Quiz on Your Website (No code needed)](https://www.giosg.com/blog/how-to-build-online-quiz)

 Posted by [Taryn Maunumäki](https://www.giosg.com/blog/author/taryn-maunumäki), on 17 May, 2022

 Who’s ever taken an online quiz like “Which Encanto character are you?” *Raises hand slowly* Interactive quizzes are great for sparking an interest in consumers. Even seemingly silly quizzes about “wh...

[Continue reading](https://www.giosg.com/blog/how-to-build-online-quiz)

[![11 Best eCommerce Chatbots and How to Make the Most of it in 2024](https://www.giosg.com/hubfs/Blogs%202022/12%20best%20eCommerce%20chatbots/Best%20Chatbot%20for%20eCommerce%20%E2%80%93%201300%20x%20630.png) ](https://www.giosg.com/blog/ecommerce-chatbots)

#### [11 Best eCommerce Chatbots and How to Make the Most of it in 2024](https://www.giosg.com/blog/ecommerce-chatbots)

 Posted by [Taryn Maunumäki](https://www.giosg.com/blog/author/taryn-maunumäki), on 19 March, 2024

 As eCommerce businesses embrace the importance of conversational marketing, they also realize how important it is to have eCommerce chatbots on their website.

[Continue reading](https://www.giosg.com/blog/ecommerce-chatbots)

[![What is Social Commerce for Retail? [3 Outstanding Retail Examples]](https://www.giosg.com/hubfs/Blogs%202022/What%20is%20social%20commerce%20for%20retail/social%20commerce%20hero%20image%20%E2%80%93%201300%20x%20630.png) ](https://www.giosg.com/blog/social-commerce-for-retail)

#### [What is Social Commerce for Retail? [3 Outstanding Retail Examples]](https://www.giosg.com/blog/social-commerce-for-retail)

 Posted by [Taryn Maunumäki](https://www.giosg.com/blog/author/taryn-maunumäki), on 6 February, 2024

 See it. Want it. Click it. Buy it. Repeat. Social commerce is a new way of doing business. It has become an effective way for brands to engage with their customers while providing them with an authent...

[Continue reading](https://www.giosg.com/blog/social-commerce-for-retail)

[![8 eCommerce Marketing Tips to Drive More Sales on Your Website](https://www.giosg.com/hubfs/Blogs%202022/8%20ecommerce%20marketing%20tips/hero.png) ](https://www.giosg.com/blog/ecommerce-marketing-tips)

#### [8 eCommerce Marketing Tips to Drive More Sales on Your Website](https://www.giosg.com/blog/ecommerce-marketing-tips)

 Posted by [Taryn Maunumäki](https://www.giosg.com/blog/author/taryn-maunumäki), on 18 January, 2024

 Props to the eCommerce marketers, we know how hard it is to stand out in a crowded industry.

[Continue reading](https://www.giosg.com/blog/ecommerce-marketing-tips)

[![Creative Multi-Step Form Examples for Different Industries](https://www.giosg.com/hubfs/Blogs%202022/Inspiring%20multi-step%20form%20examples%20to%20help%20boost%20lead%20conversion/0222-blog-multistep_forms-hero.jpg) ](https://www.giosg.com/blog/multi-step-form-examples)

#### [Creative Multi-Step Form Examples for Different Industries](https://www.giosg.com/blog/multi-step-form-examples)

 Posted by [Taryn Maunumäki](https://www.giosg.com/blog/author/taryn-maunumäki), on 3 January, 2023

 Need some inspiration when using online form builders? In this article, we'll share creative multi-step form examples that help increase lead generation on your website.

[Continue reading](https://www.giosg.com/blog/multi-step-form-examples)

[![4 Quick Tips for Taking Your Offline Business Online in 2023](https://www.giosg.com/hubfs/Blogs%202020-2021/3%20Quick%20Tips%20for%20Taking%20Offline%20Business%20Online/offline%20business%20online.png) ](https://www.giosg.com/blog/offline-business-online)

#### [4 Quick Tips for Taking Your Offline Business Online in 2023](https://www.giosg.com/blog/offline-business-online)

 Posted by [Taryn Maunumäki](https://www.giosg.com/blog/author/taryn-maunumäki), on 25 August, 2023

 Online shopping has been on the rise for a while, and the pandemic has skyrocketed the rate that consumers are buying online.

[Continue reading](https://www.giosg.com/blog/offline-business-online)

[All posts](https://www.giosg.com/blog/all)

- ##### Featured Products
- [Live Chat](https://www.giosg.com/en/products/live-chat)
- [AI Assistants](https://www.giosg.com/en/ai-assistants)
- [Chatbots](https://www.giosg.com/en/products/chatbots)
- [Pop-ups](https://www.giosg.com/en/features/pop-up-builder)
- [Interaction Builder](https://www.giosg.com/en/interaction-builder)
- [One-to-one Video](https://www.giosg.com/en/live-video-shopping/one-to-one)
- [Shoppable Video](https://www.giosg.com/en/shoppable-video)
- [Lead Generation Bots](https://www.giosg.com/en/products/lead-generation-bots)
- [Multi-step Forms](https://www.giosg.com/en/products/multi-step-form)

- ##### Integrations
- [All integrations](https://www.giosg.com/integrations)

- ##### Industry solutions
- [Automotive](https://www.giosg.com/en/industries/automotive)
- [Car Dealerships](https://www.giosg.com/en/industries/car-dealerships)
- [E-Commerce](https://www.giosg.com/en/industries/retail)
- [Pharmaceutical](https://www.giosg.com/en/hcp-engagement)
- [Pharmacy](https://www.giosg.com/en/industries/pharmacy)
- [Real Estate](https://www.giosg.com/en/industries/real-estate)
- [Telecommunications](https://www.giosg.com/en/industries/telecommunications)

- ##### Use cases
- [Customer Service](https://www.giosg.com/en/solutions/customer-service)
- [Digital Sales](https://www.giosg.com/en/solutions/sales)
- [Lead Generation](https://www.giosg.com/en/solutions/lead-generation)
- [Live Shopping](https://www.giosg.com/en/live-video-shopping)
- [HCP Engagement](https://www.giosg.com/en/hcp-engagement)

- ##### Resources
- [Blog](https://www.giosg.com/blog)
- [Guides](https://www.giosg.com/en/guides)
- [Events](https://www.giosg.com/events)
- [Customer Stories](https://www.giosg.com/customer-success-stories)

- ##### Support
- [Help Centre](https://support.giosg.com/knowledge)
- [Giosg for Developers](https://docs.giosg.com/)

- ##### Company
- [Our Story](https://www.giosg.com/en/company)
- [Partners](https://www.giosg.com/en/partners)
- [Careers](https://careers.giosg.com/)
- [Newsroom](https://www.giosg.com/en/newsroom)
- [Data Security](https://www.giosg.com/en/security)
- [Contact & Billing](https://www.giosg.com/contact-and-billing)
- [Terms of Service](https://www.giosg.com/terms-of-service)
- [Privacy Policy](https://www.giosg.com/privacy-policy)

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