giosg Blog

Read our blog posts and learn how AI-powered live chat, chatbots and interactive content can be used to boost your sales, marketing and customer service.

11 Best Live Video Shopping Platforms (2022)

Posted by Edu Lehtinen, on 17 January, 2022

Live video shopping is the new kid in town. With titans of industry such as Louis Vuitton, Tiktok and Instagram all hopping on the bandwagon. Live commerce is proving to be an attractive market to ste...

4 Quick Tips for Taking Your Offline Business Online in 2022

Posted by Taryn Maunumäki, on 13 January, 2022

Online shopping has been on the rise for a while, and the pandemic has skyrocketed the rate that consumers are buying online.

What is Live Commerce?  6 Live Commerce Trends to Watch in 2022

Posted by Jade Ventoniemi, on 5 January, 2022

Live commerce, live shopping, live streaming, live chat... have you heard of some of these terms already in the e-commerce realm? 

What is Live Shopping: Everything Your Need to Know

Posted by giosg.com, on 13 January, 2022

The see-now-want-now mentality is rapidly rewriting retail as we know it. And it is in this very practice that live shopping is firmly rooted in. Chinese consumers and sellers are way ahead of the tre...

12 eCommerce Strategies to Increase Online Sales in 2021

Posted by giosg.com, on 28 September, 2021

Retail has undergone a major transformation in 2020. As physical stores were forced to move online, consumers’ buying habits also changed exponentially. Thus, the growth in eCommerce accelerated quick...

How to tackle the Black Friday hangover

Posted by Kimi Tiinus, on 1 December, 2020

After the excitement and chaos of Black Friday, Cyber Monday and Cyber Week dies down, it’s been proven that UK retail sales drop in December. UK’s Office for National Statistics (ONS) released data s...

How to Get Your eCommerce Site Ready for Black Friday 2021

Posted by Nea Bjorkqvist, on 28 July, 2021

With two of the biggest shopping days looming, we decided to take a look at last years data and combine all our best tips on how to prepare for Black Friday and Cyber Monday this year. 

How to Use Gamification to Create a Halloween Marketing Campaign

Posted by Chrystal Giam, on 5 October, 2021

The peak season kicks off soon with Halloween and it's one of those holidays that marketers just die for. It's the perfect opportunity to gamify your marketing campaigns and grab your customers attent...

What is Conversational Commerce and How to Use it?

Posted by Nea Bjorkqvist, on 30 July, 2021

From chatbots that provide product recommendations, to ordering via home voice assistants - conversational commerce comes in many forms. At the end of the day, it’s really about convenience, personali...