giosg Blog

Read our blog posts and learn how AI-powered live chat, chatbots and interactive content can be used to boost your sales, marketing and customer service.

How to engage online shoppers in 2019 - without forgetting your brand

Posted by Kimi Tiinus, on 18 June, 2019

Conversions. Conversions everywhere. The things we are all longing for - right? But as we blindly aim towards increased clicks and purchases, we simultaneously forget our all-important brand. We push ...

How to increase conversion rate with simple real-time analytics and machine learning

Posted by Kimi Tiinus, on 15 April, 2020

Are you interrupting your online visitors - or are you leaving them hanging?  Most industries working with large amounts of data have already recognized the value of AI and machine learning technology...

How to boost your eCommerce during December

Posted by Kimi Tiinus, on 3 June, 2019

Your eCommerce website acts like your online, virtual shop window, and unless it engages prospects immediately, they will leave and visit a competitor. December is the time of retail decline as the Ch...

How to tackle the Black Friday hangover

Posted by Kimi Tiinus, on 1 April, 2019

After the excitement and chaos of Black Friday, Cyber Monday and Cyber Week dies down, it’s been proven that UK retail sales drop in December. UK’s Office for National Statistics (ONS) released data s...

Black Friday and eCommerce - learnings from 2017 and how to succeed this year

Posted by Nea Bjorkqvist, on 3 June, 2019

Black Friday first began in the US and has spread like wildfire internationally. Last year 91% of retailers in the UK and 81% in the US offered Black Friday discounts and promotions, according to a Sa...

giosg & Netflix behaviour prediction model

Posted by giosg support team, on 7 June, 2018

[A summary of a presentation titled 'Tavoitteellinen Chat osa 2: Kohdentaminen, mittaaminen ja tekoäly` at a seminar event on the  27 of April 2018 in Helsinki by Otto Nyberg.] Is AI better at decisio...

Goal-oriented chatting is built on Goals, Rules and Reporting

Posted by giosg support team, on 29 October, 2018

Goal-oriented chatting is more than just live chat, it’s building a strategy of goals and measuring results to keep growing your business. So what is it?

Recap from eCom & ShopTech expo: How AI-based targeting has helped Hobby Hall increase their online store's conversion rate [Speaker notes]

Posted by Kalle Mäkelä, on 22 March, 2018

[A summary of a presentation titled 'Digitaalinen Asiakaspalvelu - Case Hobby Hall' held together with SGN Group (incl. Hobby Hall) at Ecommerce + ShopTech event on 14th of March 2018 in Helsinki.] Cu...

How machine learning fuels conversion optimisation [White Paper]

Posted by Otto Nyberg, on 27 September, 2017

When talking about machine learning in a commercial context, people often think that their conversion rate will increase just because advanced calculations relating to machine learning are being made ...