giosg Blog

Read our blog posts for expert tips on how to optimize your e-commerce store and improve customer experience.

5 Proven strategies for reducing cart abandonment

Posted by Alina Tytarenko, on 15 March, 2023

Abandoned shopping carts are a problem that most eCommerce businesses face. Online shopping cart abandonment occurs when a customer places an item in a virtual shopping cart but fails to complete the ...

How to hire a virtual assistant for your eCommerce business

Posted by Mackenzie Lepretre, on 8 March, 2023

Do you feel overwhelmed with all the things you need to do to keep your eCommerce business running smoothly? Hiring a virtual assistant can help ease the workload and give you breathing room to focus ...

7 Customer experience insights you should track for eCommerce

Posted by Nicholas Woodward, on 3 March, 2023

Customer experience insights tell you about how your people feel when shopping with you. A good experience can be the difference between loyalty and losing a customer to a competitor. Businesses cite ...

How to build an omnichannel sales strategy

Posted by Srushti Vachhrajani, on 23 March, 2023

The consumer buying landscape has changed dramatically in recent years. With eCommerce booming, shoppers are expecting far more in terms of convenience, customer service, and creative marketing than e...

10 Best Video Marketing Practices to Drive More eCommerce Sales

Posted by Mike Stuzzi, on 20 March, 2023

Videos are the most engaging type of content that business owners need to incorporate into their marketing. People watching brand videos are much more likely to make a purchase than those just reading...

How To Create Product Demos for E-commerce Stores

Posted by Adela Belin, on 25 January, 2023

Among countless e-commerce stores, yours must stand out to attract as many customers as possible. One of the adequate ways to escalatelead generation and boost sales is by providing product demo video...

5 Ways AI is Transforming E-Commerce in 2023

Posted by Marcos Isaias, on 18 January, 2023

If you're an e-commerce business owner, there's a good chance you've heard of artificial intelligence (AI). You may have even considered using AI to help run your business. But what exactly is AI, and...

4 Benefits of User-Generated Content for Your eCommerce Store

Posted by Plamen Popov, on 11 January, 2023

If you took a photo with a new pair of Crocs shoes and uploaded it on social media, you, a user, just generated content for the Crocs company. 

10 Examples of CTAs for Ecommerce

Posted by Jenna Bunnell, on 11 January, 2023

When it comes to eCommerce, each piece of content has a shared goal: to propel potential customers towards a deeper interaction with your business. The idea is that this will lead to conversion, by di...