giosg Blog

Among countless e-commerce stores, yours must stand out to attract as many customers as possible. One of the adequate ways to escalatelead generation and boost sales is by providing product demo video...

If you're an e-commerce business owner, there's a good chance you've heard of artificial intelligence (AI). You may have even considered using AI to help run your business. But what exactly is AI, and...

If you took a photo with a new pair of Crocs shoes and uploaded it on social media, you, a user, just generated content for the Crocs company. 

When it comes to eCommerce, each piece of content has a shared goal: to propel potential customers towards a deeper interaction with your business. The idea is that this will lead to conversion, by di...

Are you having trouble choosing the right platform from the e-commerce tool jungle? Don’t worry, we have got you covered! Here are the 13 best e-commerce tools for growing your business. With the info...

If you are thinking of starting an online business, chances are, you’ve already read or heard about dropshipping. The business model itself looks like easy money, with some thinking of it as a get-ric...

In the past, traditional businesses relied on their gut and intuition to make decisions. Today, they are using big data to inform those decisions and make them more accurate. Big data is changing how ...

Phygital. A word that doesn’t quite roll off the tongue, but nonetheless, it's a buzzword rapidly making its way into every marketing and customer experience discussion. 

Commerce is on a journey. Not so long ago, customers had to make a trip out to an actual physical shop for all their needs. After this, companies began to buy domain names as the focus became online s...