---
title: Blog | giosg | Jade Ventoniemi (3)
description: Get best practices and expert insight into conversational marketing, inbound lead generation and customer engagement in our blog.  (3)
---

[![Giosg](https://www.giosg.com/hubfs/Giosg%202020/Multimedia/giosg-navbar_logo.svg) ](https://www.giosg.com/en)

- [**](https://www.giosg.com/)
- Platform
  
  ##### Featured products
  
    - [Web Personalization](https://www.giosg.com/en/web-personalization)
    - [AI Assistants](https://www.giosg.com/en/ai-agent)
    - [Live Chat](https://www.giosg.com/en/products/live-chat)
    - [Button Chatbot](https://www.giosg.com/en/products/chatbots)
    - [Video Bot](https://www.giosg.com/en/video-bot)
  
  
  ##### Industry solutions
  
    - [Automotive](https://www.giosg.com/en/industries/automotive)
    - [Car dealerships](https://www.giosg.com/en/industries/car-dealerships)
    - [eCommerce](https://www.giosg.com/en/en/industries/retail)
    - [Pharmaceutical](https://www.giosg.com/en/industries/pharmaceutical)
    - [Telecommunications](https://www.giosg.com/en/industries/telecommunications)
  
  
  ##### Use cases
  
    - [Customer service](https://www.giosg.com/en/solutions/customer-service)
    - [Digital sales](https://www.giosg.com/en/solutions/sales)
    - [Lead generation](https://www.giosg.com/en/solutions/lead-generation)
    - [Live Shopping](https://www.giosg.com/en/live-video-shopping)
  
  
  ##### Integrations
  
    - [All integrations](https://www.giosg.com/en/integrations)
- [Customer stories](https://www.giosg.com/customer-success-stories)
- [Pricing](https://www.giosg.com/en/pricing)
- Resources
  
    - [Blogs](https://www.giosg.com/blog)
    - [Guides](https://www.giosg.com/en/guides)
    - [Events](https://www.giosg.com/events)
    - [Customer Stories](https://www.giosg.com/customer-success-stories)
    - [Podcast](https://www.giosg.com/podcast)
- Company
  
    - [Our story](https://www.giosg.com/en/company)
    - [Partners](https://www.giosg.com/en/partner-directory)
    - [Careers](https://careers.giosg.com/)
    - [Newsroom](https://www.giosg.com/en/newsroom)
    - [Security](https://www.giosg.com/en/security)

[Login](https://service.giosg.com/identity/login) [Request demo](https://www.giosg.com/accelerate-your-sales)

![English](https://www.giosg.com/hubfs/Giosg%202020/Multimedia/united-kingdom.svg)

- [![Finnish](https://www.giosg.com/hubfs/Giosg%202020/Multimedia/finland.svg)](https://www.giosg.com/fi/blogi)
- [![Swedish](https://www.giosg.com/hubfs/Giosg%202020/Multimedia/sweden.svg)](https://www.giosg.com/sv/blogg)

Platform

##### Featured products

- [Web Personalization](https://www.giosg.com/en/web-personalization)
- [AI Assistants](https://www.giosg.com/en/ai-agent)
- [Live Chat](https://www.giosg.com/en/products/live-chat)
- [Button Chatbot](https://www.giosg.com/en/products/chatbots)
- [Video Bot](https://www.giosg.com/en/video-bot)

##### Industry solutions

- [Automotive](https://www.giosg.com/en/industries/automotive)
- [Car dealerships](https://www.giosg.com/en/industries/car-dealerships)
- [eCommerce](https://www.giosg.com/en/en/industries/retail)
- [Pharmaceutical](https://www.giosg.com/en/industries/pharmaceutical)
- [Telecommunications](https://www.giosg.com/en/industries/telecommunications)

##### Use cases

- [Customer service](https://www.giosg.com/en/solutions/customer-service)
- [Digital sales](https://www.giosg.com/en/solutions/sales)
- [Lead generation](https://www.giosg.com/en/solutions/lead-generation)
- [Live Shopping](https://www.giosg.com/en/live-video-shopping)

##### Integrations

- [All integrations](https://www.giosg.com/en/integrations)

[Customer stories](https://www.giosg.com/customer-success-stories)

[Pricing](https://www.giosg.com/en/pricing)

Resources

- [Blogs](https://www.giosg.com/blog)
- [Guides](https://www.giosg.com/en/guides)
- [Events](https://www.giosg.com/events)
- [Customer Stories](https://www.giosg.com/customer-success-stories)
- [Podcast](https://www.giosg.com/podcast)

Company

- [Our story](https://www.giosg.com/en/company)
- [Partners](https://www.giosg.com/en/partner-directory)
- [Careers](https://careers.giosg.com/)
- [Newsroom](https://www.giosg.com/en/newsroom)
- [Security](https://www.giosg.com/en/security)

[Request demo](https://www.giosg.com/accelerate-your-sales)

[![English](https://www.giosg.com/hubfs/Giosg%202020/Multimedia/united-kingdom.svg)](https://www.giosg.com/)

[![Swedish](https://www.giosg.com/hubfs/Giosg%202020/Multimedia/sweden.svg)](https://www.giosg.com/sv/blogg)

[![Finnish](https://www.giosg.com/hubfs/Giosg%202020/Multimedia/finland.svg)](https://www.giosg.com/fi/blogi)

# giosg Blog

 Read our blog posts for expert tips on how to optimize your e-commerce store and improve customer experience.

[![How to Sell More Cars Online with Live Video](https://www.giosg.com/hubfs/Blogs%202020-2021/How%20to%20sell%20more%20cars%20online%20with%20live%20video/sell%20more%20cars%20with%20live%20video.png) ](https://www.giosg.com/blog/how-to-sell-more-cars-online-with-live-video)

#### [How to Sell More Cars Online with Live Video](https://www.giosg.com/blog/how-to-sell-more-cars-online-with-live-video)

 Posted by [Jade Ventoniemi](https://www.giosg.com/blog/author/jade-ventoniemi), on 14 February, 2022

 Have you noticed that car buyers are at a bit of a crossroad when it comes to how they want to buy a new car?

[Continue reading](https://www.giosg.com/blog/how-to-sell-more-cars-online-with-live-video)

[![Giosg at B2B Marketing Expo 2021: Interactive Content for the Win](https://www.giosg.com/hubfs/Blogs%202020-2021/B2B%20Marketing%20Expo%20Blog/1121-blog-b2bmarktexpo-feature_img.jpg) ](https://www.giosg.com/blog/b2b-marketing-expo)

#### [Giosg at B2B Marketing Expo 2021: Interactive Content for the Win](https://www.giosg.com/blog/b2b-marketing-expo)

 Posted by [Jade Ventoniemi](https://www.giosg.com/blog/author/jade-ventoniemi), on 22 November, 2021

 At the 2021 B2B Marketing Expo at ExCeL London, you could find a diverse group of industry professionals searching for a myriad of things.

[Continue reading](https://www.giosg.com/blog/b2b-marketing-expo)

[![The Best Way to Collect First-Party Data: Interactive Content](https://www.giosg.com/hubfs/Blogs%202020-2021/First%20Party%20Data%20with%20Interactive%20Content/third-party%20cookies%20first%20party%20data.png) ](https://www.giosg.com/blog/first-party-data-interactive-content)

#### [The Best Way to Collect First-Party Data: Interactive Content](https://www.giosg.com/blog/first-party-data-interactive-content)

 Posted by [Jade Ventoniemi](https://www.giosg.com/blog/author/jade-ventoniemi), on 3 April, 2024

 Third-party cookies used to be marketers’ secret weapon to targeted advertising and retargeting. So, what are you to do when the premise of third party cookies is on the brink of extinction? It’s time...

[Continue reading](https://www.giosg.com/blog/first-party-data-interactive-content)

[![How Automotive Live Chat Can Increase Leads (W/Examples)!](https://www.giosg.com/hubfs/3.webp) ](https://www.giosg.com/blog/automotive-live-chat)

#### [How Automotive Live Chat Can Increase Leads (W/Examples)!](https://www.giosg.com/blog/automotive-live-chat)

 Posted by [Jade Ventoniemi](https://www.giosg.com/blog/author/jade-ventoniemi), on 14 February, 2024

 Are you wondering how to use automotive live chat to increase leads? Then you came to the right place!

[Continue reading](https://www.giosg.com/blog/automotive-live-chat)

[![What is Live Chat? Everything You Need to Know](https://www.giosg.com/hubfs/Blogs%202020-2021/What%20is%20Live%20Chat%20Software/1021-blog-live_chat_software-main.jpg) ](https://www.giosg.com/blog/what-is-live-chat-software)

#### [What is Live Chat? Everything You Need to Know](https://www.giosg.com/blog/what-is-live-chat-software)

 Posted by [Jade Ventoniemi](https://www.giosg.com/blog/author/jade-ventoniemi), on 20 December, 2023

 Contrary to popular belief, live chat software does much more than just customer support. Live chat also can help you convert more website visitors into sales. In fact, 79% of businesses say that live...

[Continue reading](https://www.giosg.com/blog/what-is-live-chat-software)

[![4 Ways Interactive Forms Improve Conversion Rates](https://www.giosg.com/hubfs/Blogs%202020-2021/Interactive%20Forms/1021-blog-interactive_forms_wizard.jpg) ](https://www.giosg.com/blog/interactive-forms)

#### [4 Ways Interactive Forms Improve Conversion Rates](https://www.giosg.com/blog/interactive-forms)

 Posted by [Jade Ventoniemi](https://www.giosg.com/blog/author/jade-ventoniemi), on 18 July, 2023

 It's no secret, interactive forms are one of the best ways to increase your form field conversion rates. They allow you to get more information about your visitors and provide them with an engaging ex...

[Continue reading](https://www.giosg.com/blog/interactive-forms)

[![Easy-to-Use Chatbot Templates to Try on Your Website](https://www.giosg.com/hubfs/Blogs%202020-2021/Easy%20Chatbot%20Templates%20to%20Try%20on%20Your%20Website/0921-blog-chatbot_templates-main@2x.jpg) ](https://www.giosg.com/blog/chatbot-templates)

#### [Easy-to-Use Chatbot Templates to Try on Your Website](https://www.giosg.com/blog/chatbot-templates)

 Posted by [Jade Ventoniemi](https://www.giosg.com/blog/author/jade-ventoniemi), on 4 April, 2022

 So you may have realised your company needs a chatbot on its website. Traffic is coming into your website no problem, but you notice that you need some assistance with decreasing bounce rate, increasi...

[Continue reading](https://www.giosg.com/blog/chatbot-templates)

[![10 Pro Tips to Increase Automotive Lead Generation and Sales](https://www.giosg.com/hubfs/Blogs%202020-2021/Car%20Dealership%20Lead%20Generation/maxim-ilyahov-0aRycsfH57A-unsplash.jpg) ](https://www.giosg.com/blog/automotive-lead-generation)

#### [10 Pro Tips to Increase Automotive Lead Generation and Sales](https://www.giosg.com/blog/automotive-lead-generation)

 Posted by [Jade Ventoniemi](https://www.giosg.com/blog/author/jade-ventoniemi), on 23 June, 2025

 Are you seeking the best tips to boost your automotive lead generation and sales? You came to the right place! Nowadays, everything gets done online, and shoppers prefer it that way. So car dealership...

[Continue reading](https://www.giosg.com/blog/automotive-lead-generation)

[![How to Build a Chatbot for Your Website (Step-by-Step)](https://www.giosg.com/hubfs/Guides%202020/Listing%20pages/0221-guide_listing-how_to_build_chatbot.jpg) ](https://www.giosg.com/blog/build-a-chatbot)

#### [How to Build a Chatbot for Your Website (Step-by-Step)](https://www.giosg.com/blog/build-a-chatbot)

 Posted by [Jade Ventoniemi](https://www.giosg.com/blog/author/jade-ventoniemi), on 1 December, 2025

 The truth is that no matter how hard we try to hold on to human-to-human connection, in the realm of online business, bots beat humans. Need some convincing? Chatbots can handle nearly 70% of chats fr...

[Continue reading](https://www.giosg.com/blog/build-a-chatbot)

[**Previous](https://www.giosg.com/blog/author/jade-ventoniemi/page/2) [All posts](https://www.giosg.com/blog/all) [Next**](https://www.giosg.com/blog/author/jade-ventoniemi/page/4)

- ##### Featured Products
- [Live Chat](https://www.giosg.com/en/products/live-chat)
- [AI Assistants](https://www.giosg.com/en/ai-assistants)
- [Chatbots](https://www.giosg.com/en/products/chatbots)
- [Pop-ups](https://www.giosg.com/en/features/pop-up-builder)
- [Interaction Builder](https://www.giosg.com/en/interaction-builder)
- [One-to-one Video](https://www.giosg.com/en/live-video-shopping/one-to-one)
- [Shoppable Video](https://www.giosg.com/en/shoppable-video)
- [Lead Generation Bots](https://www.giosg.com/en/products/lead-generation-bots)
- [Multi-step Forms](https://www.giosg.com/en/products/multi-step-form)

- ##### Integrations
- [All integrations](https://www.giosg.com/integrations)

- ##### Industry solutions
- [Automotive](https://www.giosg.com/en/industries/automotive)
- [Car Dealerships](https://www.giosg.com/en/industries/car-dealerships)
- [E-Commerce](https://www.giosg.com/en/industries/retail)
- [Pharmaceutical](https://www.giosg.com/en/hcp-engagement)
- [Pharmacy](https://www.giosg.com/en/industries/pharmacy)
- [Real Estate](https://www.giosg.com/en/industries/real-estate)
- [Telecommunications](https://www.giosg.com/en/industries/telecommunications)

- ##### Use cases
- [Customer Service](https://www.giosg.com/en/solutions/customer-service)
- [Digital Sales](https://www.giosg.com/en/solutions/sales)
- [Lead Generation](https://www.giosg.com/en/solutions/lead-generation)
- [Live Shopping](https://www.giosg.com/en/live-video-shopping)
- [HCP Engagement](https://www.giosg.com/en/hcp-engagement)

- ##### Resources
- [Blog](https://www.giosg.com/blog)
- [Guides](https://www.giosg.com/en/guides)
- [Events](https://www.giosg.com/events)
- [Customer Stories](https://www.giosg.com/customer-success-stories)

- ##### Support
- [Help Centre](https://support.giosg.com/knowledge)
- [Giosg for Developers](https://docs.giosg.com/)

- ##### Company
- [Our Story](https://www.giosg.com/en/company)
- [Partners](https://www.giosg.com/en/partners)
- [Careers](https://careers.giosg.com/)
- [Newsroom](https://www.giosg.com/en/newsroom)
- [Data Security](https://www.giosg.com/en/security)
- [Contact & Billing](https://www.giosg.com/contact-and-billing)
- [Terms of Service](https://www.giosg.com/terms-of-service)
- [Privacy Policy](https://www.giosg.com/privacy-policy)

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