--- title: Bluestep Bank Streamlines the Online Customer Journey in Two Nordic Countries with Giosg description: Bluestep Bank Finland (and Sweden) chooses Giosg's tech solution to implement a high-security quality live chat solution on their website. image: https://www.giosg.com/hubfs/undefined-Apr-25-2023-12-20-32-8369-PM.png --- [![Giosg](https://www.giosg.com/hubfs/Giosg%202020/Multimedia/giosg-navbar_logo.svg) ](https://www.giosg.com/en) - [**](https://www.giosg.com/) - Platform ##### Featured products - [Web Personalization](https://www.giosg.com/en/web-personalization) - [AI Assistants](https://www.giosg.com/en/ai-agent) - [Live Chat](https://www.giosg.com/en/products/live-chat) - [Button Chatbot](https://www.giosg.com/en/products/chatbots) - [Video Bot](https://www.giosg.com/en/video-bot) ##### Industry solutions - [Automotive](https://www.giosg.com/en/industries/automotive) - [Car dealerships](https://www.giosg.com/en/industries/car-dealerships) - [eCommerce](https://www.giosg.com/en/en/industries/retail) - 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[Careers](https://careers.giosg.com/) - [Newsroom](https://www.giosg.com/en/newsroom) - [Security](https://www.giosg.com/en/security) [Request demo](https://www.giosg.com/accelerate-your-sales) [![English](https://www.giosg.com/hubfs/Giosg%202020/Multimedia/united-kingdom.svg)](https://www.giosg.com/) [![Swedish](https://www.giosg.com/hubfs/Giosg%202020/Multimedia/sweden.svg)](https://www.giosg.com/) [![Finnish](https://www.giosg.com/hubfs/Giosg%202020/Multimedia/finland.svg)](https://www.giosg.com/fi/uutiset/bluestep-bank-x-giosg) # Bluestep Bank Streamlines the Online Customer Journey in Two Nordic Countries with Giosg [ Sofia Correnti ](https://www.giosg.com/en/newsroom/author/sofia-correnti) [![Share in facebook](https://www.giosg.com/hubfs/Giosg%202020/Multimedia/social_icons/social_icon-fb.svg "Share in Facebook") ](http://www.facebook.com/share.php?u=https://www.giosg.com/en/newsroom/bluestep-bank-x-giosg) [![Share in linkedin](https://www.giosg.com/hubfs/Giosg%202020/Multimedia/social_icons/social_icon-li.svg "Share in Linkedin") ](http://www.linkedin.com/shareArticle?mini=true&url=https://www.giosg.com/en/newsroom/bluestep-bank-x-giosg) [![Share in twitter](https://www.giosg.com/hubfs/Giosg%202020/Multimedia/social_icons/social_icon-tw.svg "Share in Twitter") ](https://twitter.com/intent/tweet?text=I+found+this+interesting+blog+post&url=https://www.giosg.com/en/newsroom/bluestep-bank-x-giosg) ![Copy link to share](https://www.giosg.com/hubfs/Giosg%202020/Multimedia/social_icons/social_icon-link.svg "Copy Link") ![](https://www.giosg.com/hs-fs/hubfs/undefined-Apr-25-2023-12-20-32-8369-PM.png?width=611&height=320&name=undefined-Apr-25-2023-12-20-32-8369-PM.png)**April 25, 2023. Giosg, the leading tech and software company that combines live chat, bots, conversational AI, and interactive website content, announces that they have initiated a collaboration with Bluestep Bank’s Finnish branch. [Bluestep Bank](https://www.bluestepbank.com/) is the market-leading specialist mortgage bank in the Nordic region.** The collaboration between Giosg and Bluestep Bank aims to improve the online service for Bluestep Bank’s customers and website visitors. With [Giosg’s live chat,](https://www.giosg.com/en/products/live-chat) Bluestep Bank can authenticate its customers with online bank user identifiers, which both facilitate and streamlines the entire online banking process. It is of the highest priority for a finance business like Bluestep Bank to protect the integrity and security of customers online. Online bank user identifiers like Signicat, are a highly secure solution that meets data security requirements, and Giosg is determined to continue providing the highest level of security when handling customer data. In addition to live chat, Bluestep Bank’s Finnish branch has gone live with targeted elements that make it easier than ever for website visitors to find relevant information online. This makes both the customer journey and customer experience even smoother, without compromising on security.  “We are thrilled to start our collaboration with Bluestep Bank in Finland and help them achieve their goals. With our help, they will be able to enhance their user experience in a secure manner, not just in Finland but in the Nordic region. Bluestep Bank in Finland and across the Nordics both have great and knowledgeable teams and we are eager to work with them.”, comments Chris Lelo de Larrea Gaudiano, Customer Engagement Manager at Giosg.  "The collaboration with Giosg marks another step for us at Bluestep Bank’s Finnish branch towards streamlining our customer journey online, in all the Nordic countries. With Giosg, we can now offer our customers the best service possible in a safe online environment through our website. And without changing channels, we can now answer our customers' questions about our products and solutions in mortgages. The collaboration will result in a more accessible and safer journey for our customers.”, comments Nanni Kuparinen, Head of Business Development at Bluestep Bank’s Finnish branch Finland.  **About Giosg** Giosg combines live chat, chatbots, AI, and interactive content in one platform to help companies connect with their customers to grow within marketing, customer satisfaction and sales. Since 2011, our goal has been to redefine the interaction between organizations and people in the digital world. Today, Giosg has more than 1,200 customers worldwide in banking & finance, e-commerce, life sciences, healthcare, automotive, and real estate.  **About Bluestep** Bluestep Bank is a leading challenger in the mortgage market in the Nordic region and a modern alternative to traditional banks. Bluestep Bank has operations in Sweden, Norway and Finland and also offers capital release credits through 60plusbanken in Sweden. Since 2005, we have worked for increased financial inclusion for tens of thousands of people by entering the housing market and making it possible to take control of their finances. Bluestep Bank AB (publ) is under the supervision of the Swedish Financial Services Authority - Finansinspektionen. For more information, visit: [www.bluestepbank.com ](http://www.bluestepbank.com/)and [https://www.60plusbanken.se/](https://www.60plusbanken.se/)    **Press contact Giosg** Sofia Correnti PR & Communications Manager [sofia.correnti@giosg.com](mailto:sofia.correnti@giosg.com) +46708 452 309 Press contact Bluestep Bank's Finnish Branch Nanni Kuparinen Head of Business Development  nanni.kuparinen@bluestep.fi +358 44 349 2418   Share this on [![Share in facebook](https://www.giosg.com/hubfs/Giosg%202020/Multimedia/social_icons/social_icon-fb.svg "Share in facebook") ](http://www.facebook.com/share.php?u=https://www.giosg.com/en/newsroom/bluestep-bank-x-giosg) [![Share in linkedin](https://www.giosg.com/hubfs/Giosg%202020/Multimedia/social_icons/social_icon-li.svg "Share in linkedin") ](http://www.linkedin.com/shareArticle?mini=true&url=https://www.giosg.com/en/newsroom/bluestep-bank-x-giosg) [![Share in twitter](https://www.giosg.com/hubfs/Giosg%202020/Multimedia/social_icons/social_icon-tw.svg "Share in twitter") ](https://twitter.com/intent/tweet?text=I+found+this+interesting+blog+post&url=https://www.giosg.com/en/newsroom/bluestep-bank-x-giosg) ![Copy link to share](https://www.giosg.com/hubfs/Giosg%202020/Multimedia/social_icons/social_icon-link.svg "Copy Link") [Customer experience](https://www.giosg.com/en/newsroom/topic/customer-experience) , [Banking](https://www.giosg.com/en/newsroom/topic/banking) ### Recent news [Three Ireland launches their first AI Assistant with giosg](https://www.giosg.com/en/newsroom/three-ireland-ai-assistant) [Giosg Introduces giosg Any AI to Redefine Industry Standards with Limitless Use Cases & Seamless Integrations](https://www.giosg.com/en/newsroom/giosg-ai-launch) [Cuuma and Giosg Collaborate to Enhance Customer Service Solutions](https://www.giosg.com/en/newsroom/cuuma-partnership) [Dogman invests in enhanced eCommerce experience with giosg on three markets](https://www.giosg.com/en/newsroom/dogman-giosg-en) [Top eCommerce performers at Omnichannel Index 2024 by IMPACT Commerce & Google](https://www.giosg.com/en/newsroom/omnichannel-index-2024) ### News by Topic - 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