Video: Chatbots vs Chat: Which conversational tool to use and when?

Posted in Webinars

Chatbots and live chat are both efficient channels for increasing your website conversions and lead generation.

In this webinar, we discussed the differences between the two, which one you should be considering for your marketing strategy, and show you a hybrid model for the best of both.

 

In this video you will learn:

  • The differences between the live chat and chatbots
  • When to chose human interaction over bots
  • Best practice examples of live chat and chatbots - the hybrid model

 

Presenters
Nea Björkqvist

Nea was the UK Marketing Manager at giosg.

Ari Nurmi, UK Country Director, giosg

Ari is passionate about helping businesses transform the way they interact with consumers online. He has experience working in digital marketing, media intelligence and marketing automation in North America, UK and the rest of Europe. Currently, he is heading the UK Sales and Marketing operations at giosg - a software company that combines data, AI technology and human engagement.

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