giosg Blog

Read our blog posts for expert tips on how to optimize your e-commerce store and improve customer experience.

4 Benefits of User-Generated Content for Your eCommerce Store

Posted by Plamen Popov, on 11 January, 2023

If you took a photo with a new pair of Crocs shoes and uploaded it on social media, you, a user, just generated content for the Crocs company. 

Live Selling – The best way to sell to Gen-Z's

Posted by Daniel Paul, on 27 February, 2023

Live selling is a new trend in e-commerce that is changing how people shop. This is because shoppers are more willing to purchase a product if they can do so with ease and convenience.

10 Best Shoppable Video Platforms in 2023

Posted by Melanie Myil, on 9 February, 2023

Shoppable video is the hottest trend in e-commerce at the moment and no wonder why.

How Video Marketing Can Help Boost Customer Experience and Sales [+5 Video Ideas To Try]

Posted by Taryn Maunumäki, on 9 February, 2023

Humans are highly visual creatures. Most of us like to take in as much information as possible on products before deciding to buy. But how do you make sure that your website visitors get enough inform...

12 Best Live Video Shopping Platforms For 2023

Posted by Edu Lehtinen, on 22 February, 2023

Live video shopping is the new kid in town. With titans of industry such as Louis Vuitton, Tiktok and Instagram all hopping on the bandwagon. Live commerce is proving to be an attractive market to ste...

What is Live Commerce?  6 Live Commerce Trends to Watch in 2023

Posted by Jade Ventoniemi, on 2 January, 2023

Live commerce, live shopping, live streaming, live chat... have you heard of some of these terms already in the e-commerce realm? 

Don't Make These 5 Live Video Shopping Mistakes

Posted by Jade Ventoniemi, on 14 February, 2023

Live video shopping is a rising trend for digital-savvy retailers and those in the eCommerce industry.