---
title: Blog | giosg
description: Get best practices and expert insight into conversational marketing, inbound lead generation and customer engagement in our blog.
---

[![Giosg](https://www.giosg.com/hubfs/Giosg%202020/Multimedia/giosg-navbar_logo.svg) ](https://www.giosg.com/en)

- [**](https://www.giosg.com/)
- Platform
  
  ##### Featured products
  
    - [Web Personalization](https://www.giosg.com/en/web-personalization)
    - [AI Assistants](https://www.giosg.com/en/ai-agent)
    - [Live Chat](https://www.giosg.com/en/products/live-chat)
    - [Button Chatbot](https://www.giosg.com/en/products/chatbots)
    - [Video Bot](https://www.giosg.com/en/video-bot)
  
  
  ##### Industry solutions
  
    - [Automotive](https://www.giosg.com/en/industries/automotive)
    - [Car dealerships](https://www.giosg.com/en/industries/car-dealerships)
    - [eCommerce](https://www.giosg.com/en/en/industries/retail)
    - [Pharmaceutical](https://www.giosg.com/en/industries/pharmaceutical)
    - [Telecommunications](https://www.giosg.com/en/industries/telecommunications)
  
  
  ##### Use cases
  
    - [Customer service](https://www.giosg.com/en/solutions/customer-service)
    - [Digital sales](https://www.giosg.com/en/solutions/sales)
    - [Lead generation](https://www.giosg.com/en/solutions/lead-generation)
    - [Live Shopping](https://www.giosg.com/en/live-video-shopping)
  
  
  ##### Integrations
  
    - [All integrations](https://www.giosg.com/en/integrations)
- [Customer stories](https://www.giosg.com/customer-success-stories)
- [Pricing](https://www.giosg.com/en/pricing)
- Resources
  
    - [Blogs](https://www.giosg.com/blog)
    - [Guides](https://www.giosg.com/en/guides)
    - [Events](https://www.giosg.com/events)
    - [Customer Stories](https://www.giosg.com/customer-success-stories)
    - [Podcast](https://www.giosg.com/podcast)
- Company
  
    - [Our story](https://www.giosg.com/en/company)
    - [Partners](https://www.giosg.com/en/partner-directory)
    - [Careers](https://careers.giosg.com/)
    - [Newsroom](https://www.giosg.com/en/newsroom)
    - [Security](https://www.giosg.com/en/security)

[Login](https://service.giosg.com/identity/login) [Request demo](https://www.giosg.com/accelerate-your-sales)

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- [![Finnish](https://www.giosg.com/hubfs/Giosg%202020/Multimedia/finland.svg)](https://www.giosg.com/fi/blogi)
- [![Swedish](https://www.giosg.com/hubfs/Giosg%202020/Multimedia/sweden.svg)](https://www.giosg.com/sv/blogg)

Platform

##### Featured products

- [Web Personalization](https://www.giosg.com/en/web-personalization)
- [AI Assistants](https://www.giosg.com/en/ai-agent)
- [Live Chat](https://www.giosg.com/en/products/live-chat)
- [Button Chatbot](https://www.giosg.com/en/products/chatbots)
- [Video Bot](https://www.giosg.com/en/video-bot)

##### Industry solutions

- [Automotive](https://www.giosg.com/en/industries/automotive)
- [Car dealerships](https://www.giosg.com/en/industries/car-dealerships)
- [eCommerce](https://www.giosg.com/en/en/industries/retail)
- [Pharmaceutical](https://www.giosg.com/en/industries/pharmaceutical)
- [Telecommunications](https://www.giosg.com/en/industries/telecommunications)

##### Use cases

- [Customer service](https://www.giosg.com/en/solutions/customer-service)
- [Digital sales](https://www.giosg.com/en/solutions/sales)
- [Lead generation](https://www.giosg.com/en/solutions/lead-generation)
- [Live Shopping](https://www.giosg.com/en/live-video-shopping)

##### Integrations

- [All integrations](https://www.giosg.com/en/integrations)

[Customer stories](https://www.giosg.com/customer-success-stories)

[Pricing](https://www.giosg.com/en/pricing)

Resources

- [Blogs](https://www.giosg.com/blog)
- [Guides](https://www.giosg.com/en/guides)
- [Events](https://www.giosg.com/events)
- [Customer Stories](https://www.giosg.com/customer-success-stories)
- [Podcast](https://www.giosg.com/podcast)

Company

- [Our story](https://www.giosg.com/en/company)
- [Partners](https://www.giosg.com/en/partner-directory)
- [Careers](https://careers.giosg.com/)
- [Newsroom](https://www.giosg.com/en/newsroom)
- [Security](https://www.giosg.com/en/security)

[Request demo](https://www.giosg.com/accelerate-your-sales)

[![English](https://www.giosg.com/hubfs/Giosg%202020/Multimedia/united-kingdom.svg)](https://www.giosg.com/)

[![Swedish](https://www.giosg.com/hubfs/Giosg%202020/Multimedia/sweden.svg)](https://www.giosg.com/sv/blogg)

[![Finnish](https://www.giosg.com/hubfs/Giosg%202020/Multimedia/finland.svg)](https://www.giosg.com/fi/blogi)

# giosg Blog

 Read our blog posts for expert tips on how to optimize your e-commerce store and improve customer experience.

[![Get Started with Video Commerce: 5 Use Cases & Benefits](https://www.giosg.com/hubfs/video%20commerce.webp) ](https://www.giosg.com/blog/video-commerce)

#### [Get Started with Video Commerce: 5 Use Cases & Benefits](https://www.giosg.com/blog/video-commerce)

 Posted by [Daniela Puyos](https://www.giosg.com/blog/author/daniela-puyos), on 21 May, 2024

 Looking to get started with video commerce? Smart move! Video commerce has gained popularity in the last few years, and by now we know this trend is not going anywhere! No wonder why! As we move into ...

[Continue reading](https://www.giosg.com/blog/video-commerce)

[![Ultimate Guide: 5 Top Strategies for Telecom Lead Generation](https://www.giosg.com/hubfs/telecom%20lead%20generation%202.webp) ](https://www.giosg.com/blog/telecom-lead-generation)

#### [Ultimate Guide: 5 Top Strategies for Telecom Lead Generation](https://www.giosg.com/blog/telecom-lead-generation)

 Posted by [Daniela Puyos](https://www.giosg.com/blog/author/daniela-puyos), on 16 May, 2024

 If you want to generate high-quality leads for the telecom industry you came to the right place! In this article, I will be sharing the 5 best strategies for telecom lead generation. We all know how i...

[Continue reading](https://www.giosg.com/blog/telecom-lead-generation)

[![9 Automotive Chatbot Use Cases to Increase Sales!](https://www.giosg.com/hubfs/automotive%20chatbot%203.webp) ](https://www.giosg.com/blog/automotive-chatbot)

#### [9 Automotive Chatbot Use Cases to Increase Sales!](https://www.giosg.com/blog/automotive-chatbot)

 Posted by [Daniela Puyos](https://www.giosg.com/blog/author/daniela-puyos), on 14 May, 2024

 Do you want to take your automotive eCommerce game to the next level? Good! Because I am about to tell you everything I know about automotive chatbots! Purchasing a car is a big move, so you want to m...

[Continue reading](https://www.giosg.com/blog/automotive-chatbot)

[![What is a Virtual Showroom? → Complete Guide with Use Cases!](https://www.giosg.com/hubfs/Virtual%20Showroom%20image%20call.webp) ](https://www.giosg.com/blog/virtual-showroom)

#### [What is a Virtual Showroom? → Complete Guide with Use Cases!](https://www.giosg.com/blog/virtual-showroom)

 Posted by [Daniela Puyos](https://www.giosg.com/blog/author/daniela-puyos), on 6 May, 2024

 In a world where people are getting more and more used to purchasing online. Why not simplify their decision-making process by adding a virtual showroom to your eCommerce? What if I told you that your...

[Continue reading](https://www.giosg.com/blog/virtual-showroom)

[![Telecom Chatbot Ultimate Guide: 4 Use Cases & Advantages](https://www.giosg.com/hubfs/telecom%20chatbot%201.webp) ](https://www.giosg.com/blog/telecom-chatbot)

#### [Telecom Chatbot Ultimate Guide: 4 Use Cases & Advantages](https://www.giosg.com/blog/telecom-chatbot)

 Posted by [Daniela Puyos](https://www.giosg.com/blog/author/daniela-puyos), on 25 April, 2024

 If you want to level up your telecommunication platform by creating meaningful interactions with your customers, it is time you integrate a telecom chatbot into your website. The conversational AI wor...

[Continue reading](https://www.giosg.com/blog/telecom-chatbot)

[![Generative AI for Businesses – Q&A With an AI Expert (FAQs, Applications and Future Trends)](https://www.giosg.com/hubfs/blog%20preview%20image%20%284%29.jpg) ](https://www.giosg.com/blog/generative-ai)

#### [Generative AI for Businesses – Q&A With an AI Expert (FAQs, Applications and Future Trends)](https://www.giosg.com/blog/generative-ai)

 Posted by [Nea Mikkola](https://www.giosg.com/blog/author/nea-mikkola), on 15 April, 2024

 The "AI revolution" is shaking things up more than the name suggests. From cooking up new data to coming up with solutions we haven't even thought of yet.

[Continue reading](https://www.giosg.com/blog/generative-ai)

[![4 Benefits of Expanding Your Customer Support Channels](https://www.giosg.com/hubfs/Website%202019/Blog/how_expanding_customer_support_channels_can_create_more_value_for_contact_centres.png) ](https://www.giosg.com/blog/expanding-customer-support-channels)

#### [4 Benefits of Expanding Your Customer Support Channels](https://www.giosg.com/blog/expanding-customer-support-channels)

 Posted by [Nea Bjorkqvist](https://www.giosg.com/blog/author/nea-bjorkqvist), on 2 April, 2024

 The interaction between businesses and consumers has completely changed, due to the increase in mobile usage and the rise in digital.

[Continue reading](https://www.giosg.com/blog/expanding-customer-support-channels)

[![What is Phygital? Here are 4 Spot-On Industry Examples for 2024](https://www.giosg.com/hubfs/Blogs%202020-2021/What%20is%20phygital%20with%20Industry%20examples/What%20is%20phygital.jpg) ](https://www.giosg.com/blog/what-is-phygital)

#### [What is Phygital? Here are 4 Spot-On Industry Examples for 2024](https://www.giosg.com/blog/what-is-phygital)

 Posted by [Jade Ventoniemi](https://www.giosg.com/blog/author/jade-ventoniemi), on 14 March, 2024

 Phygital. A word that doesn’t quite roll off the tongue, but nonetheless, it's rapidly making its way into every marketing and customer experience discussion.

[Continue reading](https://www.giosg.com/blog/what-is-phygital)

[![20 Best AI Chatbot Platforms for 2024](https://www.giosg.com/hubfs/Guides%202020/Pillar%20pages/21%20Best%20AI%20chatbot%20platforms/1021-guide_pillar-best_ai_chatbot_platform-main.jpg) ](https://www.giosg.com/blog/ai-chatbot)

#### [20 Best AI Chatbot Platforms for 2024](https://www.giosg.com/blog/ai-chatbot)

 Posted by [giosg.com](https://www.giosg.com/blog/author/giosg-com), on 1 March, 2024

 Utilizing an AI chatbot platform on your website or app can open up a direct line of communication with your customers while achieving: more efficient customer support increased customer satisfaction ...

[Continue reading](https://www.giosg.com/blog/ai-chatbot)

[All posts](https://www.giosg.com/blog/all) [Next**](https://www.giosg.com/blog/page/2)

- ##### Featured Products
- [Live Chat](https://www.giosg.com/en/products/live-chat)
- [AI Assistants](https://www.giosg.com/en/ai-assistants)
- [Chatbots](https://www.giosg.com/en/products/chatbots)
- [Pop-ups](https://www.giosg.com/en/features/pop-up-builder)
- [Interaction Builder](https://www.giosg.com/en/interaction-builder)
- [One-to-one Video](https://www.giosg.com/en/live-video-shopping/one-to-one)
- [Shoppable Video](https://www.giosg.com/en/shoppable-video)
- [Lead Generation Bots](https://www.giosg.com/en/products/lead-generation-bots)
- [Multi-step Forms](https://www.giosg.com/en/products/multi-step-form)

- ##### Integrations
- [All integrations](https://www.giosg.com/integrations)

- ##### Industry solutions
- [Automotive](https://www.giosg.com/en/industries/automotive)
- [Car Dealerships](https://www.giosg.com/en/industries/car-dealerships)
- [E-Commerce](https://www.giosg.com/en/industries/retail)
- [Pharmaceutical](https://www.giosg.com/en/hcp-engagement)
- [Pharmacy](https://www.giosg.com/en/industries/pharmacy)
- [Real Estate](https://www.giosg.com/en/industries/real-estate)
- [Telecommunications](https://www.giosg.com/en/industries/telecommunications)

- ##### Use cases
- [Customer Service](https://www.giosg.com/en/solutions/customer-service)
- [Digital Sales](https://www.giosg.com/en/solutions/sales)
- [Lead Generation](https://www.giosg.com/en/solutions/lead-generation)
- [Live Shopping](https://www.giosg.com/en/live-video-shopping)
- [HCP Engagement](https://www.giosg.com/en/hcp-engagement)

- ##### Resources
- [Blog](https://www.giosg.com/blog)
- [Guides](https://www.giosg.com/en/guides)
- [Events](https://www.giosg.com/events)
- [Customer Stories](https://www.giosg.com/customer-success-stories)

- ##### Support
- [Help Centre](https://support.giosg.com/knowledge)
- [Giosg for Developers](https://docs.giosg.com/)

- ##### Company
- [Our Story](https://www.giosg.com/en/company)
- [Partners](https://www.giosg.com/en/partners)
- [Careers](https://careers.giosg.com/)
- [Newsroom](https://www.giosg.com/en/newsroom)
- [Data Security](https://www.giosg.com/en/security)
- [Contact & Billing](https://www.giosg.com/contact-and-billing)
- [Terms of Service](https://www.giosg.com/terms-of-service)
- [Privacy Policy](https://www.giosg.com/privacy-policy)

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